YEAH! Local

Just published a new article on our YEAH! Local blog tackling one of the most common questions I get asked: "How long does it take for SEO to work?" Here's the truth - any SEO professional who gives you a definitive timeline without first examining your website is raising a major red flag! In my experience, SEO timelines can vary dramatically from 24 hours to 2 years depending on your site's history, location, and competitive landscape. What many business owners don't realize is this eye-opening fact: the difference between ranking on page one versus page two can mean a 5-7 figure revenue difference in many industries. A quality SEO partner should be able to identify some quick wins while simultaneously building your long-term strategy. That's exactly how we approach things at YEAH! Local. Check out the full article on our website where I break down the 6 phases of effective SEO campaigns and how to spot trustworthy digital marketing partners. I'm curious - have you ever received an SEO timeline estimate without the agency examining your website first? How did that work out for you? https://lnkd.in/g-VDYyxu

Just discovered a game-changer for local business owners who want ACTUAL data from their Google Business Profile! 🔍 Here's the problem: The default GBP reporting is... well, pretty basic. When someone clicks on your website from your profile, Google often just dumps that traffic into the 'direct' category. Not helpful. The solution? UTM codes. So simple yet so powerful. By adding a UTM tag to your website link in your Google Business Profile, you can track: - What specific keywords people used to find you - How many impressions your profile is getting - Where your listing actually ranks in search results This isn't just vanity metrics - it's actionable intel that helps you refine your local SEO strategy and understand exactly how customers are finding you. Have you tried tracking your GBP traffic with UTM codes? If not, it takes about 5 minutes to set up and could transform how you approach your local presence online. #LocalSEO #DigitalMarketing #GoogleBusiness #SmallBusiness https://lnkd.in/ennsCcxr

📊 Just published my latest article on "Recovery Times from Local SEO Mishaps" - a topic that comes up constantly with our clients at YEAH! Local! After 15+ years in digital marketing, I've seen businesses panic when their local rankings drop. But knowing the expected recovery time can be crucial for planning. In this breakdown, I share: - Why a suspended Google Business Profile can often recover in just days - How a botched website redesign might take months to recover from - Why prevention is always your best strategy ("A pint of sweat saves a gallon of blood") Check out my full analysis of 15 common local SEO problems and their typical recovery times. This guide will help you stay calm and strategic if your business ever faces these challenges. What's been your experience? Has your business ever faced a sudden drop in local search visibility? I'd love to hear your story! https://lnkd.in/eDCD95R5

Just read an interesting piece on marketing strategies for physical therapy practices that really resonated with me... While it's focused on PT professionals, the core principles apply to ANY local business: 1. Your online reputation is EVERYTHING in 2025. Prospective customers check your reviews before they ever contact you. 2. Face-to-face relationship building still matters tremendously. Digital tactics work better when backed by real human connections. 3. Content that educates your audience positions you as the authority. 4. SEO and local search optimization ensure you're visible when potential customers are actively looking for solutions. The businesses I see winning consistently nail these fundamentals before chasing shiny new marketing tactics. What's your experience? Is there one area above where your local business is struggling more than others? #LocalMarketing #DigitalStrategy #SmallBusinessGrowth #CustomerAcquisition https://lnkd.in/ezEH-SMj

Just dove into this GatherUp study that analyzed 23,000 business locations and... wow! The data confirms exactly what I've been telling my clients for years! 💡 Businesses actively asking for reviews get 122 reviews per location vs just 53 for those who don't. More than DOUBLE! 🤯 And here's the kicker - only 6% of businesses use both SMS AND email for review requests. Those smart few get 26 reviews per 100 requests vs 15 for email-only. Talk about leaving money on the table! Even more interesting? Businesses using reputation management software have 50% higher Net Promoter Scores than competitors. This reinforces something I'm passionate about: your review strategy isn't just marketing - it's an extension of customer service. At YEAH! Local, we've seen businesses completely transform their Google visibility by implementing systematic review requests. Some clients have doubled their local traffic in just 3 months. Quick question: What methods is your business currently using to request reviews? And how's that working for your local search rankings? Drop me a comment - I respond to every one! https://lnkd.in/giJVDy6x

Just got off another one of those calls... you know the type - trying to explain SEO value to executives who only want to hear about revenue impact. Been doing this 15 years and it NEVER gets easier! 😅 Came across this piece about getting stakeholder buy-in for SEO and man, it nailed exactly what I've been seeing. We marketers are literally speaking a different language than the C-suite. Real talk: When you're in that boardroom, they don't care about your technical SEO wins or keyword improvements. What actually moves the needle? • Connecting SEO directly to business growth • Showing how you'll outrank competitors • Demonstrating clear revenue impact • Comparing ROI against other channels Biggest game-changer I've found? Alignment. Don't just present an SEO strategy - show how each piece directly supports their actual business goals. They want to grow in a new location? Show them exactly how your local strategy creates dominance there. Launching new services? Demonstrate how organic search will drive qualified leads straight to those pages. What's your biggest struggle when explaining SEO value to the decision-makers? The technical translation? The patience for results? Something else? One thing I've learned for sure - the moment you stop talking about rankings and start talking about business outcomes is when those budget conversations suddenly get a whole lot easier. 💯 https://lnkd.in/eSGU43wc

Thinking about launching your own law startup? 🌟 It's crucial to get your SEO strategy right from the start. This article lays out essential SEO steps specific to the legal field. Imagine you're trying to attract clients in a crowded market. What strategies would you prioritize to stand out? 🤔 Would you invest in local SEO to ensure your firm is easy to find in local searches? Or maybe focus on creating high-quality content that addresses the common questions potential clients have? Your approach could set the tone for your future success. Let’s hear your thoughts! What would your first step be? 💬 #LawStartup #SEO #SmallBusiness #LocalSEO #Entrepreneurship https://lnkd.in/eJCwMCHq

Every restaurant owner knows the struggle of standing out in a crowded marketplace. But what if you could harness some super clever marketing ideas that's not just about flashy ads but also about building community ties? 🤝 One fantastic resource I recently came across shares 70 smart ways to market a restaurant, whether online or offline. From hosting charity events that resonate with locals to introducing loyalty programs that keep customers coming back, these ideas are about real connections and meaningful engagement. Implementing simple strategies like window signage or seasonal promotions can make a world of difference in driving foot traffic. Plus, engaging with local businesses can amplify your reach significantly! 🌟 Feeling inspired yet? Whether you try out a tasting event or collaborate with a local influencer, remember that every effort counts. Let's get creative and make our local businesses thrive together! Would love to hear your own marketing success stories! What strategies have worked for you? Share below! 📢👇 #RestaurantMarketing #CommunitySupport #LocalBusiness #MarketingStrategies #Hospitality https://lnkd.in/e-nhE9g8

OK, this is too good not to share! 🔥 Just came across what might be the easiest SEO win I've seen in months. Literally takes 10 minutes: Put your business address in your website footer. That's it. That's the hack. A service company in Phoenix tried this and their rankings for local terms absolutely JUMPED. Both organic and in the local pack. The coolest part? If you've got multiple locations, adding ALL your addresses seems to create a compounding effect. The test showed each new address added gave an additional boost without hurting the others. I'm always telling clients that sometimes it's the simple stuff that moves the needle. Not everything needs to be complicated or expensive. Gonna have my team implement this for several clients this week and track the results. Anyone else tried this? Or have another quick SEO win you've stumbled across lately? #SEOTips #LocalBusiness #DigitalMarketing https://lnkd.in/eMF2rvPg

Just read a fascinating report on AI in healthcare that has me thinking about parallels to what we're seeing with our local business clients... The NHS is using AI to predict patient needs, diagnose conditions earlier, and personalize treatments. Sound familiar? It's the same pattern emerging in digital marketing: prediction, precision, personalization. Some healthcare AI applications with direct business parallels: • AI predicting hospital bed demand (similar to forecasting customer traffic) • Smart tools detecting heart disease early (like identifying high-value leads before they're ready to convert) • AI personalizing cancer treatments (think custom content delivery to different audience segments) The writing is on the wall: AI isn't just transforming healthcare - it's reshaping how ALL local businesses will connect with customers. What AI applications are you exploring for your business? Anything already driving results? Check out the full article: https://lnkd.in/esSQ3XPX #DigitalMarketing #AIinBusiness #LocalBusinessGrowth https://lnkd.in/esSQ3XPX