Andy Robb Consulting

I've been partnering with an incredible young entrepreneur, Ruby Robb (who also happens to be my daughter) to launch a fresh take on online fashion. Together, we've turned driving lesson brainstorms into a full-fledged brand, complete with eye-popping designs and a low cost, effective supply chain. From sketching designs to negotiating with suppliers during lunch breaks, my daughter has shown me that age is just a number when it comes to business savvy. They say the best business partners challenge you to think differently - well, try keeping up with a teenager who understands TikTok algorithms better than I understand my TV remote! Super proud to officially launch this brand, and even prouder of my business partner! Check out our Shop here: https://lnkd.in/g44CVD9F

Thrilled to announce the successful launch of Natcha NDIS! We at Andy Robb Consulting had the privilege of partnering with Eric Brown and his incredible team to bring their vision to life. Working closely together, we developed a comprehensive brand identity that truly reflects Natcha NDIS's commitment to empowering participants and delivering exceptional care. Our collaboration included: ▹ Creating a distinctive brand identity ▹ Developing an authentic tone of voice that resonates with participants and their families ▹ Designing and building a user-friendly, accessible website ▹ Strategic content planning and creation that speaks directly to the NDIS community It's been inspiring to see how Eric's passion for providing quality support services has been transformed into a powerful digital presence. The new website and brand assets perfectly capture Natcha NDIS's dedication to making a real difference in people's lives. Congratulations to Eric and the entire Natcha NDIS team! We're excited to see the positive impact you'll continue to make in the disability support sector. Want to see the transformation? Visit https://lnkd.in/gcRVRDby

Forget vanity metrics. It's time to redefine B2B marketing success in 2025. I've seen too many teams chasing likes and clicks instead of revenue. Here's what really matters: 1. Account Engagement Score Measures true buying intent across the entire team. 2. Pipeline Velocity Shows how quickly deals move through your funnel. 3. Customer Lifetime Value Proves you're building lasting relationships, not just transactions. 4. Revenue Attribution Links marketing efforts directly to closed deals. 5. Net Dollar Retention Demonstrates your ability to grow accounts over time. These metrics tell the real story of your impact on the business. Which one are you focusing on in 2025?

Very excited to unveil this awesome project that the team and I have   have been working on with Eric Brown and the crew at Natcha Cultural Tours. Through our work we have: ∙ Revamped Natcha Cultural Tours' brand messaging to reflect its authentic mission and values. ∙ Develop marketing campaigns that showcase the depth of their cultural experiences and the inclusivity of their programs. ∙Promote their unique approach to connecting communities to the land through storytelling and cultural engagement. Eric and the team are passionate about creating transformative cultural experiences that go beyond traditional tourism. Their passion lies in crafting immersive journeys that connect people with the heart and soul of local communities. What sets Natcha apart: • Authentic Local Connections: Direct engagement with community elders, artisans, and cultural leaders • Customised Corporate Programs: Tailored experiences that align with your company's values and objectives • Sustainable Tourism Impact: Supporting local communities while preserving cultural heritage • Expert Cultural Facilitators: Bridging modern business perspectives with traditional wisdom For corporate clients, Natcha offers specialised team-building experiences that blend professional development with cultural discovery. Imagine your team learning ancient craft techniques from master artisans, participating in traditional cooking workshops, or engaging in community development projects - all while developing stronger bonds and cross-cultural competencies. Whether you're planning a corporate retreat, team-building event, or seeking a unique cultural experience, Natcha creates moments that transform perspectives and foster genuine connections. Check out the video below for a flavour of what you can experience on a Natcha Tour and contact Eric at https://lnkd.in/gu6gWuqb

The fintech partnership landscape is evolving. Are you keeping up?       After working with a few fintechs recently, Ive noticed 3 emerging trends to watch:     1. AI and blockchain taking centre stage  2. Regulatory frameworks tightening  3. Open banking reshaping collaborations     PSD2 in Europe is a game-changer. It's forcing banks to open up, creating a breeding ground for innovation.     But with great power comes great responsibility. Data protection under GDPR adds another layer of complexity.     The future? Expect more strategic alliances focusing on:     • Product innovation (especially in payments and lending)  • RegTech solutions  • Open banking initiatives     The winners will be those who can navigate the regulatory maze while delivering exceptional customer value.     What do you think will be the next big thing in fintech partnerships? 

Over the past few months, I’ve had the incredible privilege of working with Eric Brown, the visionary founder, director, and lead facilitator of Natcha Cultural Tours. As a marketing consultant, I’m passionate about helping businesses amplify their voices, but this partnership has been truly special. Eric Brown is a proud descendant of the Yuin, Bidjigal, Dharawal, and Gundungarra peoples, and his connection to Country shines through everything he does. Through Natcha Cultural Tours, he delivers On Country experiences that are not just tours but journeys into the heart of cultural knowledge, sacred sites, and traditional lore. These inclusive programs, particularly the cultural camps for people with disabilities, are a testament to Eric’s commitment to creating spaces where everyone can connect to the land and its stories. As a certified #NDIS support services provider, Natcha goes beyond tourism—it’s about empowerment, independence, and well-being. Eric’s extensive qualifications, including diplomas in business, youth work, leadership, and counselling, make him a leader who bridges cultural heritage and modern support systems. In our collaboration, I’ve had the opportunity to: ∙ Revamp Natcha Cultural Tours' brand messaging to reflect its authentic mission and values. ∙ Develop marketing campaigns that showcase the depth of their cultural experiences and the inclusivity of their programs. ∙Promote their unique approach to connecting communities to the land through storytelling and cultural engagement. The result? A growing community of individuals and organisations inspired by Natcha’s work, and a stronger platform for Eric to share his invaluable knowledge and create lasting impact. If you’re looking to immerse yourself in a one-of-a-kind cultural experience or connect with a service that values inclusion and respect for Country, I can’t recommend Natcha Cultural Tours highly enough. Learn more about Eric: https://lnkd.in/gkNRmpkU #CulturalHeritage #NDIS #MarketingCollaboration #OnCountry #CommunityConnection #Inclusion #CulturalTourism