Pedro Melo

Gostei da mensagem de fechamento do Philip Kotler🎓, o pai do marketing moderno, na Master Class de Marketing Estratégico H2H organizada pela ESPM Escola Superior de Propaganda e Marketing: ✨ "Within five years, if you're in the same business you are in now, you're going to be out of business" "If you don't add sustainability, you will definitely be out of business" ✨ #Kotler #MarketingH2H #ESPM #Sustainability #Strategy

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I'm proud to see Brazilian schools in the Financial Times 2024 global ranking of the best executive education courses, with a highlight on Fundação Dom Cabral (FDC), which occupies the 5th position. The São Paulo School of Business Administration of Fundação Getulio Vargas (FGV Eaesp) and Insper are the other two Brazilian institutions on the list. In the ranking of "in company" courses, FDC also stands out, occupying the 10th position. Insper appears in the 55th position and FGV in the 81st. The ranking is based on various criteria, including the interaction between client and school, course flexibility, teaching methods, teaching quality, relevance of skills acquired for the workplace, diversity in faculty nationality and gender, and the percentage of female participants. These rankings reflect the excellence and recognition of Brazilian institutions in the global executive education scenario, demonstrating the continuous effort of these schools to offer high-quality programs that meet market needs and develop competent leadership. #ExecutiveEducation #BusinessExcellence #GlobalRanking #LeadershipDevelopment #TopSchools #FinancialTimes #BrazilianInstitutions #CorporateTraining #InCompanyCours Paulo Vicente Alves

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Anuga Select Brazil's 2025 edition is on the horizon, and it's a moment that holds great significance for the food industry. For us at Shudu Kaida, it's not just about attending an event; it's about gathering insights that can help us refine our strategies and better serve our customers. Here's to a thought-provoking and productive 2025 with Anuga Select Brazil.

Liderar servindo o outro, fazendo-o crescer como pessoa e profissional, com a humildade para também crescer através dele! “It begins with the natural feeling that one wants to serve, to serve first.   Leadership must first and foremost meet the needs of others. Nothing much happens without a dream.  For something really great to happen, it takes a really great dream.” Robert K. Greenleaf Founder of Servant Leadership movement and The Greenleaf Center for Servant Leadership 1904-1990 Greenleaf encouraged four basic strategies to oxygenate an organization’s workforce: Encourage diversity of thought Create a culture of trust Have an unselfish mindset Foster leadership in others

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According to the recent study from inMARKET of multidados.com - the research agency (since 1998), #heinz brand achieved 75,7% of brand awareness in #Portugal (being the 1st brand of its category) in 2024. Kraft Heinz #heinz #ketchup #fmcg #marketing #offtrade #sales #brand #customer

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AB InBev’s Brazilian unit Ambev has revealed plans to sell its Do Bem brand to Brazilian fruit juices producer Sucos Tial. https://lnkd.in/eDX22jQP

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Example of Movex 553 Sorter+ system used to left justify packages for downstream application. It can handle a wide range of package sizes.

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A Sonepar está comprometida em fazer o que é correto em tudo o que faz. Por isso, incentivamos nossos colaboradores, assim como terceiros que trabalham conosco, a se manifestarem e expressarem suas preocupações. 📢 Para facilitar isso, o Grupo introduziu uma nova linha telefônica dedicada e local, que permite que indivíduos relatem preocupações em seu próprio idioma. A Sonepar busca transparência, ética e tratamento justo, garantindo um ambiente de trabalho seguro onde todos são tratados com integridade e respeito. Quando você se manifesta, fala também pelos outros! 🤝 ______________________________ Sonepar is committed to doing the right thing, in everything it does. That’s why we encourage our associates, as well as third parties working with us, to speak up and voice their concerns. 📢 To make this easier, the Group has introduced a new dedicated, local phone line that allows individuals to report concerns in their own language. Sonepar strives for transparency, ethics, and fair treatment, to ensure a safe workplace where everyone is treated with integrity and respect. When you speak up, you speak for others! 🤝 Find out more about our Speak Up Policy: https://ow.ly/pI9A30sGzZV #Sonepar #PoweredbyDifference #SpeakUp #Compliance #Ethics

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El plan de 2025 ya está hecho? Brasil es un país prioritario? The strategic plan for 2025 is ready? Brasil is a target country? Il piano strategico per il 2025 é fatto? Brasile é mercato prioritario? Participe de WSA Come to WSA Vieni a WSA! #wsa #brasil #brasilmarket #strategicplan

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Great to see my hometown for the last 6 years Pouso Alegre, a city in southern Minas Gerais, making waves in the business world, attracting R$ 1 billion in private investments last year with similar expectations for 2024. With 80% of its GDP coming from the industrial and service sectors, this city is proving to be a lucrative destination for international companies. The success of Pouso Alegre can be attributed to its strategic location, conducive business environment, and efficient administrative policies. Major companies like MIDEA Group União Química Farmacêutica Nacional, Biolab Sanus Farmacêutica, Grupo Cimed ACG World, General Mills, YOFC PERU S.A.C and XCMG Group have already recognized the potential of this city and have invested significantly in various sectors, from appliances and pharmaceuticals to food. It's time for international companies to start looking outside the big cities for opportunities. Pouso Alegre's success story is a testament to the potential that smaller cities hold for business growth and development. By diversifying their investment portfolio and exploring cities like Pouso Alegre, companies can tap into new markets and contribute to the economic development of these regions. In 2021, Pouso Alegre's GDP was estimated at R$ 10.7 billion, showcasing the positive impact of investments and development initiatives by the local government. Additionally, the city's focus on innovation is evident with the construction of the POUSOHUB, an Innovation Hub aimed at fostering collaboration between universities and companies in the region.

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Our recent study found that more than half of Brazilian consumers would increase their soft drinks consumption if the formulas were more natural and had less sugar. Find more insights on Brazil's soft drink market: https://lnkd.in/ePkwa8xJ #Brazil #Beverages #Trends

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From 2014 to 2019, I built and led an exceptional team at Puratos Brazil. It was the absolute best professional experience of my career. In those 5 years, I learned invaluable lessons about leadership and teamwork: 👉 𝐂𝐡𝐞𝐦𝐢𝐬𝐭𝐫𝐲 𝐦𝐚𝐭𝐭𝐞𝐫𝐬! We succeeded due to strong bonds and mutual respect. 👉 𝐃𝐞𝐝𝐢𝐜𝐚𝐭𝐢𝐨𝐧 𝐢𝐬 𝐤𝐞𝐲. Everyone gave their all, regardless of their technical skills. 👉 𝐀 𝐩𝐨𝐬𝐢𝐭𝐢𝐯𝐞 𝐚𝐭𝐦𝐨𝐬𝐩𝐡𝐞𝐫𝐞 𝐟𝐮𝐞𝐥𝐬 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐯𝐢𝐭𝐲. We prioritized constant communication and a supportive environment. 👉 𝐂𝐨𝐚𝐜𝐡𝐢𝐧𝐠 𝐞𝐦𝐩𝐨𝐰𝐞𝐫𝐬. Personalized guidance helped each member shine. 👉 𝐆𝐞𝐧𝐮𝐢𝐧𝐞 𝐜𝐚𝐫𝐞 𝐟𝐨𝐬𝐭𝐞𝐫𝐬 𝐦𝐨𝐭𝐢𝐯𝐚𝐭𝐢𝐨𝐧. Our focus on people helped us exceed our goals. The results were remarkable. And the connections we made remain strong today. This experience taught me so much. Great leadership is more than hitting targets. It's about building a motivated, high-performing team. One that feels valued and inspired every day. Leading this team was an unforgettable journey. Full of growth, learning, and incredible achievements. 🚀 PS: Thank you all! You’ll always have a very special place in my heart. ❤ ————— We're financial experts for 𝙥𝙧𝙤𝙛𝙚𝙨𝙨𝙞𝙤𝙣𝙖𝙡 𝙨𝙚𝙧𝙫𝙞𝙘𝙚 𝙛𝙞𝙧𝙢𝙨. In just 12 months, we'll skyrocket your profits through razor-sharp financial insights—no gut feeling.

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São Paulo, SP, Brazil based Aurora Fine Brands is the new Brazilian distributor of REESE'S starting this month, August 2024. "We are investing to strengthen the presence of REESE'S in Brazil, a product with global recognition that even has a special day on the calendar, I Love REESE'S on May 18. The Hershey Company brand is growing significantly in Brazil, which makes this the ideal time to present the unique REESE'S experience to Brazilian consumers," says Raquel Albernaz, Marketing Director at Hershey Latin America. "We are continuously analyzing the market and offering premium products to the Brazilian public that seek quality and new options for their recipes. It is extremely gratifying to see that our work results in additions like REESE'S to our portfolio, especially as it is a beloved brand that provides many opportunities to interact with our consumers," highlights Daniela D´Agostinho Tobias, Marketing Director at Aurora Fine Brands. #Reeses #ReesesBrazil #BrazilReeses #AuroraFineBrands #AuroraBrands #ReesesDistributor #AuroraReeses #HersheyCompany #HersheyLATM #ReesesLATM #HersheyLatinAmerica #ReesesLatinAmerica #ReesesDistributorBrazil

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🌟 Exploring the Evolution of Luxury Brands in Brazil: Insights from ESPM Escola Superior de Propaganda e Marketing Luxury Class 🌟 Attending the recent ESPM Luxury course provided a deep dive into the current landscape of luxury brands in Brazil. The discussions, particularly the insights shared by the esteemed Vogue speaker Vívian Sotocórno, were illuminating. Vogue is not just a magazine; it’s a multifaceted brand. From launching new businesses and educational initiatives to creating branded content like Vogue Joias with H. Stern, Vogue continues to innovate.Here's a summary of the key takeaways of the talk: -the luxury market in Brazil is evolving with a strong emphasis on inclusivity, digital engagement, and support for local talent. -The future is bright, and as we continue to adapt and innovate, there’s no limit to what can be achieved. - Harnessing the power of social media for luxury brands: events like the Vogue Ball on TikTok dramatically increase visibility. Vogue's approach to digital platforms has led to Instagram often surpassing their website in engagement. What are your thoughts on the changing landscape of luxury brands in Brazil? How do you see the future shaping up? #LuxuryBrands #BrazilianFashion #Vogue #Inclusivity #DigitalTransformation #SupportLocal #FashionInnovation #ESPMCursoLuxo

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Always thinking about the long term is the best strategy!

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