Frank Sattler

🔥 Get exclusive access to the Product Discovery Cheat Sheet 🔥 with 26 Product Discovery Methods that will enable you to "build the RIGHT THING" and not just "build the THING RIGHT" for your users. At konversionsKRAFT AG, we collected the most relevant methods that we have used in order to help our clients build and grow their digital products - you can use this board to evaluate your status quo and select the matching methods based on where you stand. To get access, follow these simple steps: 1️⃣ Connect with me and Anastasia Shvedova 2️⃣ Like this post ❤️  3️⃣ Comment on this post ("Brilliant, I want access!") 🚨 Disclaimer: this is the first version of the Product Discovery Cheat Sheet and we are looking forward to your questions and feedback while you are using it. Please feel free to approach us any time with your thoughts! #productdiscovery #discoverycheatsheet #productexperimentation #cromethods #testing #experimentation #growthmarketingsummit #growthmindedsuperheros #productmanagement

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It’s time to rethink our approach and learn from innovative models around the world. Check out the interview with Jan Rother for more on this exciting topic!

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Artificial intelligence is really breaking new ground for accuracy and efficiency in data processing. A great example of how technology is solving real-world problems!

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Last night, I had the pleasure of attending an engaging panel discussion hosted by the Financial Times and Infosys centered around the theme "Building an AI-First Organization." Thank you to FT for inviting me. The discussion explored AI's role broadly, but one point caught my attention: the relatively limited adoption of generative AI for enhancing customer experiences and driving lead generation through content. While chatbots were highlighted as a compelling use case—rightly so—the broader use of AI for content generation and digital marketing went largely unaddressed. This omission surprised me, as I believe the content space is one of the most exciting opportunities for Danish companies and beyond. Achieving true hyper-personalization has long been a challenge for many organizations, yet it remains a top priority for CMOs. However, realizing this vision requires a step-change in efficiency across the Content Supply Chain. Generative AI offers precisely that—scalability at an unprecedented level. At Optimizely, we’re already building AI tools to: - Generate on-brand text and visuals - Create draft briefs for new campaigns - Optimize content assets using real-time performance and conversion data - Identify gaps in content strategies by integrating insights from online and internal data sources These capabilities enable organizations to deliver the right content at the right time, through the right channels—faster and more cost-effectively than ever before. In my view, this is one of the most promising and underexplored applications of generative AI today. The quote from Salesforce in the attached post encapsulates the potential perfectly. Thanks to Alexander for pulling it forward from an value packed Opticon. What are your thoughts on the future of generative AI in content? Let’s discuss! #contentSupplyChain #CMP #CMS #Optimizely #copenhagen #FTLive #genAI #martech #customerexperience #dxp #personalization

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Company to watch 😉: AI tech experts VIER. VIER.AI is specialized not only but particularly in the enabling of customer dialogues. In the current Business Punk Podcast, CEO Rainer Holler gives insights into how humans can act as supervisors for a multitude of AIs, where we currently stand in the field of #AgenticAI - and what steam engines have to do with it. Enjoy.  

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Data First: The Key Building Blocks of a Future-Proof Data Architecture 🧱 Data is the key to a company's future - but what does a good data architecture look like? In practice, I have often seen how innovative data strategies can drive companies forward. But also examples of companies that have fallen behind due to outdated processes. That's why I'm excited about this new article by our data expert and consultant Anja Schroeder. She clearly explains the core components that an architecture should have today. Here's the link to the @BigData-Insider article 👉 https://lnkd.in/eGVC5BWa #data #governance #analytics

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I've had the pleasure of knowing Felix for over 10 years, collaborating as both partners and team members. This year, he embarked on a new venture by starting his own AI consulting company. Now, he's launching his first newsletter! Given Felix's expertise and dedication, I'm confident this newsletter will be both precise and informative and highly recommend signing up for it. #AI #Consulting #Newsletter

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Sun Tzu and Military Design Thinking / Alter Wein in neuen Schläuchen ? One of our favorite quotes in our early defence / defense thought leadership presentations was: " If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle" Sun Tzu. The strategy principles of Sun Tzu, as outlined in his famous work “The Art of War,” and the modern concept of design thinking are related in that both involve a deep understanding of the context and environment to achieve successful outcomes. Sun Tzu’s strategy emphasizes the importance of knowing oneself and the enemy, adapting to changing circumstances, and the use of deception and surprise to outmaneuver opponents. These principles can be applied to various fields beyond military, including business and personal endeavors. Design thinking, on the other hand, is a problem-solving approach that involves empathy, creativity, and rationality to meet user needs and solve complex problems. It’s a human-centered approach that encourages understanding the user, challenging assumptions, and redefining problems in an attempt to identify alternative strategies and solutions. Both Sun Tzu’s strategy and design thinking require a strategic approach to planning and decision-making. They share a common goal of achieving success through careful analysis, planning, and execution. Sun Tzu’s focus on strategic advantage and design thinking’s emphasis on innovation and user experience can complement each other in developing robust strategies for business, technology, and other areas. For instance, Sun Tzu’s lesson that “strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat” can be seen as analogous to the design thinking principle that without a clear understanding of the user’s needs and the problem at hand, any solution or tactic will be ineffective. In essence, both methodologies advocate for a thoughtful approach to challenges, where understanding the broader context and having a clear strategy are crucial for success. Currently I am missing the FOCUS or Schwerpunkt and the strategy principles of Sun Tzu in todays discussions ... we are more discussing which’s tools or canvas … David Lincourt #Designthinking #militarydesignthinking #suntzu #OODALOOP #Schwerpunkt

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In February it will be 6 years since I had a 𝗯𝘂𝗿𝗻𝗼𝘂𝘁. With some distance Business Insider has asked me to talk about my experience in consulting, my burnout and the new company I started: WirDämmenDeinHaus.com You can find the link in the first comment.  (I’m also happy to share the pdf, in case you cannot access it.) My ask to you:  𝗣𝗹𝗲𝗮𝘀𝗲 𝘀𝗵𝗮𝗿𝗲 𝘁𝗵𝗶𝘀 𝗽𝗼𝘀𝘁 𝗼𝗿 𝘁𝗵𝗲 𝗮𝗿𝘁𝗶𝗰𝗹𝗲 𝘄𝗶𝘁𝗵 𝗮𝗻𝘆𝗼𝗻𝗲 𝗳𝗿𝗼𝗺 𝘆𝗼𝘂𝗿 𝗻𝗲𝘁𝘄𝗼𝗿𝗸, 𝘄𝗵𝗼 𝗺𝗶𝗴𝗵𝘁 𝗯𝗲𝗻𝗲𝗳𝗶𝘁 𝗳𝗿𝗼𝗺 𝗶𝘁. Having talked to many people that suffered a burnout, my observation is that it can be tremendously helpful to get a nudge from people that care about you. It is a common burnout symptom to “try to keep pushing through” and “take care of one self, after X, Y, Z is finished” -> this often significantly prolongs the healing process. Be there for the people you care about and encourage them to take care of themselves now and not when it’s too late. I’m also here for anyone that wants to talk 1:1 about their experience or ask questions. Please feel free to reach out. Happy holidays to all of you!

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🇪🇺🆔 eIDAS 2 Status Tracker - Germany ⏸️: Potential delays following the break up of the Federal Government Coalition on November 6. Several implementing acts might sit in a holding pattern until a new government will be making required decisions. The „Scholz paper“ (agenda for economic growth and jobs) of Nov 6 - which was part of the coalition break up reasons - did not include hints on digital topics being a major priority, unlike strengthening national defense an stimulation of the economy. ⏸️ eIDAS Implementation Act II Status: Stakeholder consultation statements to be reviewed, followed by a cabinet decision. ❓ Implementation measures planned for early 2025 threatened by open budget situation. To be clarified from stakeholder consultation for example: Associations such as InsureLab are calling for the deletion of Section 12 Paragraph 1 Sentence 3 GwG within the framework of Article 5. Read the statements: https://lnkd.in/eFrY7EqQ ⏸️ NIS-2 Implementation Act Status: Overdue EU deadline expired - Committee consultation pending. ❓ Entry into force in March 2025 questionable. Christian Democrats might re-use their suggestions once they formed a new government after the election. Pre-election compromise unlikely when this posting was written on November 9. #eIDAS #eIDAS2 #NIS #DigitalIdentity #DigitaleIdentität

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The glory of the Modern Data Stack (MDS) has faded in recent years. I have never been a fan of stitching a plethora of tools together to generate big & important results. Read my thoughts (in German) on the MDS in this article that was just posted in DataCenter-Insider. https://lnkd.in/d8eQ5FBZ Frank Zscheile Martin Zanker Florian Disson Matthias Braier Matti Karell Agile Data Engine

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Our very first edition of our All Hands on Tech Newsletter is out. Matthias Patzak and I will share every 2 weeks ideas, anecdotes, useful resources or simply: our well meant advise with you about how to build great tech organizations on scale. Subscribe here: https://lnkd.in/eCVFZRdp Later this week we have some great news about our book flying in, stay tuned :) #allhandsontech #softwareengineering #digital #software #productmanagement #newsletter

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The more inputs and context given to any LLM, the better the result. It is OK to enter criteria for your specific trip you plan today, as one might go on a business trip, a holiday with family or a short break with friends from university. But unchangeable characteristics like age, male or female, whether you like beer or whiskey, vegan, vegetarian or meat-eater etc you do not want to enter for every on-line purchase and you definitively do not want to disclose too many details. That is where a wallet becomes important. And finally there are generic tendencies like "in 2023, Thailand was a typical starting point for GenZ travellers embarking on a Southeast Asia tour". To get more detailed and recent tendencies, depersonalized analysis by specialized companies or tools of trips sold by many actors becomes possible with a Blockchain for the travel industry. Then a lightning fast AI solution should combine references from the user for this trip via chat, with wallet content and purposely disclosed preferences and with tendencies to get to a truly personalized offer.

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Jessica (Strecker) Bergmann from Salesforce delivered the quote of Opticon: "The quality of your content inventory now is going to be directly correlated with the quality of your generative responses that you are creating as a company". She is 100% right. Get your content in order if you want to take advantage of AI. That's step 0 in your AI journey. #AI #CMS #CMP

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𝗔𝘂𝗳 𝗱𝗲𝗿 𝗦𝘂𝗰𝗵𝗲 𝗻𝗮𝗰𝗵 𝗱𝗲𝗺 𝗽𝗮𝘀𝘀𝗲𝗻𝗱𝗲𝗻 𝗔𝗜-𝗧𝗼𝗼𝗹? → https://lnkd.in/enCVradJ ("There is an AI for that" hilft bei der Suche) #alltagshelfer #praxistipps

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Learn about the top 5 trends in enterprise storage for 2025 from enterprise cyber and AI storage leader Infinidat - • Generative AI: The Rise of Retrieval-Augmented Generation (RAG) • Next-Generation Data Protection: The Shift to Cyber Focus, Recovery First • Hybrid Multi-cloud Storage: The Best of Both Worlds • Automation & Optimization: The Demand for More Efficient Enterprise Storage • Data Infrastructure Modernization: The Next Steps with a Unified Approach https://bit.ly/3VHgijX Andreas Reinhardt Stephan Rath Rebecca Kraushaar Dirk Reitmann ▫️ Dominik Fischer JT Lewis Lynsy (Calvario) Marshall Charlotte Tang Richard Gordon ADN - Advanced Digital Network Distribution Gmbh, Bochum, Wien, Zürich Logicalis GmbH Nicolina Zappulla Marcus Benham Juliet McMullen Chris Tapsell Lee Bushnell Alvaro Clemente Gil Giuseppe Coppola Jennifer Llano Electra Siafaka Milena Branca Guy Kariv Moshe Rivel Jeanna W. Oren Yesharim Fernando Egido Donato Ceccomancini

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Next Week, next update. Last week I told you about our current focus: the safe and valid part. So let's look at why this is important and how we tackle it. A representative study from the Bertelsmann Foundation shows that a strong majority (84 percent) sees desinformation as a major threat to society. So I guess we can pretty much all agree on that. Yet we still don't have a solution for it, or at least not a scalable or decent one. When we first looked into this, we found solutions, but many of them are for governments to determine threat actors and are not accessible to the public. Some are for the public, but they tend to have poor results or are limited since they rely on journalists checking facts. Since the data flood is growing by the second and the quality of fake content is also increasing dramatically, we need a solution that is scalable and transparent so everyone can look at the data and decide for themselves what they believe. I had a piece of information that goes into how to analyze content, but I cut it out since it was very long and very detailed, and attention spans are low. So my question is: how the F… is someone supposed to do this analysis by themselves for every piece of content they consume? That's why we focus on a lot of modules to make a robust check for all the claims and all the information you can get, and then present it in a human-readable result that helps you understand that content better. Trust is a very important factor when you claim you can answer the question, “Is it fake news?”. That’s why we want to make it as transparent as possible but also so robust bad actors can’t just rig their content. And this brings us to the question: what is enough for someone to decide there is enough context and background information so they can better understand the content they see? How do you determine what is fake or not? Is it simply sources? What would be a good metric for you to see right away? The list is long. I give you a couple of possibilities we see right now: - Author Expertise - Author Aliases - Tonality - Intention - Source Financing - Whether the source corrects or clarifies errors - False content rate - Clickbaits - Whether the source lists political biases - Labels for context (news, opinion, satire) - Whether the source links their sources - Credibility of their sources So what is important for you to say this is real or this is fake? Let me know. Also if you want to check out the study you can check it out here: https://lnkd.in/e6stqhtA

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S2E25: #Top #tips for #personal and #Organisational #productivity with guests Sagar Apte and Hrishikesh Nene co-founders of CarIQ Welcome to The ARB show, a #podcast that sparks meaningful conversations with guests from diverse backgrounds, all aimed at adding value to your #professional life. Personal and organizational productivity are essential for success in today's fast-paced world. When individuals optimize their time and efforts, they are able to accomplish more in less time, leading to greater job satisfaction and career advancement. Similarly, productive organizations are able to deliver products and services more efficiently, stay competitive, and grow their bottom line. Embracing productivity best practices, such as goal-setting, time management, and process improvement, can have a significant positive impact at both the personal and organizational level. Improving productivity is a win-win, benefiting employees, employers, and customers alike. Our guests today  Sagar Apte and Hrishikesh Nene will share top tips for personal and Organisational productivity Sagar was the CEO and Hrishi the CTO at CarIQ. They co-founded CarIQ to build India’s first connected car platform. It has more than 500K vehicles and users. They experimented with many and adopted a few best practices in architecture, and business processes with different aspects such as engineering, finance, support, and even production. Their success is a result of a common love for organizational systems and productivity. They are now taking a back seat from Car IQ and helping our startups with growth and project management skills. Varroc Engineering, a global Tier 1 auto component manufacturer, acquired a 74% stake in CarIQ in 2019. Please mark your calendars for next Friday, when we'll release our exciting new episode. Link to the episode on other channels in the first comment. #podcasters #podcastinglife #podcasting #business #podcast  #business #success #management #leadership  #Innovation #productivity https://lnkd.in/daPxYSCp

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