Entropik’s cover photo
Entropik

Entropik

Software Development

Bengaluru, Karnataka 116,108 followers

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About us

Welcome to Entropik! We're a Human Insights AI company that specializes in consumer and user research. We also offer standalone tech solutions through API/SDK integrations. Our technology stack includes Emotion AI, Behavior AI, and Generative AI. What makes us unique is that we're the only company in the world that covers both consumer and user research. Our platform, Decode, provides a wide range of research capabilities, including Quant, Qual, Diaries, Media, and Shopper research. Additionally, our AI-powered UX Research platform, Qatalyst, allows you to easily conduct moderated, unmoderated, and task-based research on Concepts, Prototypes, and Live Applications. The best part? Both of these platforms work six times faster than traditional methods. --- What's more? - Series B funding announcement: https://www.entropik.io/news-media/entropik-raises-25-million-in-series-b-funding

Website
https://www.entropik.io/
Industry
Software Development
Company size
51-200 employees
Headquarters
Bengaluru, Karnataka
Type
Privately Held
Founded
2016
Specialties
Consumer Insights, Consumer Behavior, Deep Tech, User Insights, User Research, Artificial Intelligence, User Experience, Insights AI, Behavioural AI, and Emotion AI

Locations

  • Primary

    Karle Premium, 2nd Floor, Entropik office

    Leela Palace Road, 80 Feet Road

    Bengaluru, Karnataka 560017, IN

    Get directions
  • 9 & 10, 1st St, Thiru Vi Ka Industrial Estate, Guindy,

    6th Floor

    Chennai, Tamil Nadu 600032, IN

    Get directions
  • Al Rahah Street

    7th Floor

    Al Rahah, Abu Dhabi Emirate, AE

    Get directions

Employees at Entropik

Updates

  • View organization page for Entropik

    116,108 followers

    𝐓𝐡𝐞 𝐀𝐈-𝐃𝐫𝐢𝐯𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐋𝐨𝐨𝐩: 𝐆𝐨𝐨𝐝𝐛𝐲𝐞, 𝐓𝐫𝐚𝐝𝐢𝐭𝐢𝐨𝐧𝐚𝐥 𝐅𝐮𝐧𝐧𝐞𝐥𝐬! 💡 Are market research funnels dead? AI is reshaping how brands understand consumers, turning rigid funnels into real-time, adaptive loops. 📉 The Old Way: Brands followed a linear journey—Awareness → Consideration → Purchase. Once the sale happened, the cycle was over. ⚡ The AI Revolution: With AI-powered insights, brands no longer wait for sales reports to react. Instead, they: ✅ Identify drop-off points before they hurt revenue. ✅ Adapt marketing & UX in real-time based on consumer behavior. ✅ Create a continuous feedback loop that refines experiences instantly. The question is: Are you still thinking in funnels, or are you embracing the AI-driven loop? 🤔👇 #AI #MarketResearch #ConsumerInsights #UXResearch #CXResearch

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  • View organization page for Entropik

    116,108 followers

    𝐖𝐡𝐞𝐧 𝐅𝐚𝐦𝐢𝐥𝐲 𝐌𝐞𝐞𝐭𝐬 𝐂𝐫𝐢𝐜𝐤𝐞𝐭: 𝐀𝐧 𝐄𝐦𝐨𝐭𝐢𝐨𝐧𝐚𝐥 𝐀𝐝 𝐓𝐡𝐚𝐭 𝐇𝐢𝐭𝐬 𝐑𝐢𝐠𝐡𝐭 𝐢𝐧 𝐭𝐡𝐞 𝐇𝐞𝐚𝐫𝐭 🏏 Have you ever watched an ad that tugs at your heartstrings and makes you feel connected to something bigger than yourself? 🌟 This week's 𝐀𝐝𝐬 𝐨𝐟 𝐭𝐡𝐞 𝐖𝐞𝐞𝐤 decodes a powerful narrative that blends family, cricket, and emotion in a way that leaves you thinking long after the screen goes black. It’s not just an ad; it’s a celebration of the bonds that bring us together, the values we hold dear, and the moments that shape who we are. Cricket isn’t just a sport it's a way of life. 🙌 👉 Discover how this ad resonates with millions and why it’s a perfect example of how storytelling can create deep, emotional connections. 🔗 𝐑𝐞𝐚𝐝 𝐭𝐡𝐞 𝐟𝐮𝐥𝐥 𝐛𝐫𝐞𝐚𝐤𝐝𝐨𝐰𝐧 𝐡𝐞𝐫𝐞: https://lnkd.in/gndWZ63C #AdsOfTheWeek #EmotionalConnection #Decode #Entropik

  • 𝐓𝐡𝐞 𝐃𝐨𝐮𝐛𝐥𝐞 𝐃𝐢𝐚𝐦𝐨𝐧𝐝: 𝐘𝐨𝐮𝐫 𝐁𝐥𝐮𝐞𝐩𝐫𝐢𝐧𝐭 𝐟𝐨𝐫 𝐒𝐦𝐚𝐫𝐭𝐞𝐫 𝐃𝐞𝐬𝐢𝐠𝐧   Struggling with endless iterations and unclear direction in design? The Double Diamond model is your go-to framework for cutting through the noise and creating impact-driven solutions.   💡 Why should you care?   ✅ Stops teams from solving the wrong problem ✅ Balances creativity with structure for faster, smarter decisions ✅ Keeps the focus on user needs, not assumptions   At Entropik, we break down this game-changing approach so you can design with confidence and clarity. 🚀 👉 Master the Double Diamond model here: https://lnkd.in/gSCHVygJ   #DesignThinking #DoubleDiamond #UXResearch #ProductDesign #Entropik

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  • View organization page for Entropik

    116,108 followers

    𝐌𝐚𝐫𝐤𝐞𝐭 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐢𝐬 𝐁𝐫𝐨𝐤𝐞𝐧. 𝐇𝐞𝐫𝐞’𝐬 𝐇𝐨𝐰 𝐀𝐈 𝐢𝐬 𝐅𝐢𝐱𝐢𝐧𝐠 𝐈𝐭. 🚨 For decades, research has been slow, expensive, and impossible to scale. Brands are stuck with outdated methods that drain budgets and delay decisions. 💡 It’s time for a smarter way. With AI-powered research, you can: ✅ Get 6X the insights from past studies ✅ Cut costs by 30%+ while increasing efficiency ✅ Run 45% more studies without additional effort Stop wasting time. Start making research work for you. Swipe to see how AI changes the game. 👉 #AIResearch #FutureOfInsights #SmarterDecisions #MarketResearchRevolution

  • 𝐆𝐎𝐀𝐓 𝐯𝐬 𝐘𝐎𝐀𝐓: 𝐓𝐡𝐞 𝐔𝐥𝐭𝐢𝐦𝐚𝐭𝐞 𝐈𝐏𝐋 𝐅𝐚𝐜𝐞-𝐎𝐟𝐟—𝐖𝐡𝐨 𝐖𝐢𝐧𝐬? 🔥   JioStar latest IPL 2025 campaign isn’t just an ad it’s a clash of generations. Featuring MS Dhoni vs. Sanju Samson, the ad sparks a playful debate between experience and rising talent, capturing the true essence of the IPL.    But did this battle of legends and young guns keep viewers hooked? We put the ad to the test with #Decode’s AI-driven analysis, and here’s what stood out: ⚡ A high-energy showdown stole the spotlight 🎯 A simple moment grabbed the most attention 📉 But one scene unexpectedly lost engagement   What worked? What could’ve been better? And what can brands learn from it? 📊 Full breakdown inside! 👇 https://lnkd.in/geAwT36b   🔗 𝐓𝐞𝐬𝐭 𝐲𝐨𝐮𝐫 𝐀𝐝 𝐰𝐢𝐭𝐡 𝐃𝐞𝐜𝐨𝐝𝐞 𝐅𝐨𝐜𝐮𝐬: https://lnkd.in/gDmegaTN   #AdOfTheWeek #AdAnalysis #DecodeFocus #InsightsAI #PredictiveAI #Entropik #IPL2025

  • 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐓𝐡𝐚𝐭 𝐌𝐨𝐯𝐞𝐬 𝐚𝐭 𝐭𝐡𝐞 𝐒𝐩𝐞𝐞𝐝 𝐨𝐟 𝐃𝐞𝐜𝐢𝐬𝐢𝐨𝐧-𝐌𝐚𝐤𝐢𝐧𝐠! 🚀 Traditional research methods are slow, fragmented, and often leave you choosing between depth, speed, and accuracy. But why compromise when you can have it all? #Qatalyst empowers you with:   𝐏𝐫𝐨𝐟𝐨𝐮𝐧𝐝 𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 – Go beyond surface-level data with rich user feedback and emotional insights that reveal what truly matters. 𝐈𝐧𝐬𝐭𝐚𝐧𝐭 𝐂𝐥𝐚𝐫𝐢𝐭𝐲 – AI-powered intelligence delivers real-time, actionable insights, ensuring you stay ahead of the curve. 𝐔𝐧𝐦𝐚𝐭𝐜𝐡𝐞𝐝 𝐏𝐫𝐞𝐜𝐢𝐬𝐢𝐨𝐧 – Every insight is backed by robust data and in-depth analysis, leaving no room for guesswork.   No more delays. No more blind spots. Just powerful, data-driven decisions at the speed of business. Are you ready to transform the way you research?   🔗 𝐒𝐭𝐚𝐫𝐭 𝐰𝐢𝐭𝐡 𝐲𝐨𝐮𝐫 𝐐𝐚𝐭𝐚𝐥𝐲𝐬𝐭 𝐭𝐫𝐢𝐚𝐥 𝐭𝐨𝐝𝐚𝐲: https://lnkd.in/gecGnbPj    #SmarterDecisions #InsightsAI #Entropik #UXResearch #UXResearchInsights #DataDrivenSuccess

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  • 𝐅𝐫𝐢𝐝𝐚𝐲 𝐅𝐞𝐞𝐥𝐬: 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 & 𝐔𝐗 𝐄𝐝𝐢𝐭𝐢𝐨𝐧! 😅 🧠𝐘𝐨𝐮𝐫 𝐛𝐫𝐚𝐢𝐧? Already checked out for the weekend. 🌅 📊𝐘𝐨𝐮𝐫 𝐛𝐨𝐬𝐬? Suddenly remembers a "super urgent" report. 🚨 🖱️𝐘𝐨𝐮𝐫 𝐮𝐬𝐞𝐫𝐬? Still rage-clicking that microscopic checkout button. 🤦♂️ UX challenges are real, but the right insights can turn chaos into clarity! 💡 #UXResearch #UserExperience #FridayFeels #DesignMatters #Entropik

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  • 🚀 0.05 𝐒𝐞𝐜𝐨𝐧𝐝𝐬 – 𝐓𝐡𝐚𝐭’𝐬 𝐀𝐥𝐥 𝐈𝐭 𝐓𝐚𝐤𝐞𝐬! Did you know? According to Google Research, users form an opinion about your website in just 0.05 seconds.  That’s faster than a blink! 👀   If they’re met with cluttered design, confusing navigation, or slow load times, they’re likely to leave without a second thought.   Great UX isn’t just about looking good; it’s about making every millisecond count. #Qatalyst helps teams test, refine and optimize experiences before launch so that first impression works in your favour.   Ready to upgrade your UX game? Book your Qatalyst demo: https://lnkd.in/gsuCxGCq.   What’s your biggest UX turn-off when visiting a website? Drop your thoughts below.   #UXResearch #UX #WebsiteDesign #UserExperience #UXInsights #InsightsAI #Entropik

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