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Looking to stand out and drive growth in a crowded, competitive market? As Chief Growth…
Articles by Jody
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How to craft a winning BD100 submission
How to craft a winning BD100 submission
The BD100 celebrates the trailblazers of business development—those who drive growth and lead their agencies to new…
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Agencies can find reassurance in latest Bellwether report, but need to invest in the right areas
Agencies can find reassurance in latest Bellwether report, but need to invest in the right areas
While not ringing in a new dawn, the latest IPA Bellwether quarterly report on budget spend and marketer conference is…
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What are the key ingredients to becoming a BD superstar?
What are the key ingredients to becoming a BD superstar?
What does it takes to be successful in business development? To shine a light on this, I caught up with this year's…
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Activity
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So here we are. After 4 unforgettable years, I’m hanging up my hat as Omni-Media Director at Boots UK. What a journey..... Four years ago, I came…
So here we are. After 4 unforgettable years, I’m hanging up my hat as Omni-Media Director at Boots UK. What a journey..... Four years ago, I came…
Liked by Jody Osman
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I just took at year out from my career in the media production world for the first time in 10 years! Just over a year ago an opportunity to continue…
I just took at year out from my career in the media production world for the first time in 10 years! Just over a year ago an opportunity to continue…
Liked by Jody Osman
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Building this business in the UK has been one of the most rewarding journeys of my life, and I’m genuinely proud of what we’ve achieved so far. Watch…
Building this business in the UK has been one of the most rewarding journeys of my life, and I’m genuinely proud of what we’ve achieved so far. Watch…
Liked by Jody Osman
Experience
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Education
Licenses & Certifications
Projects
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Jury: Agency Business Category for The Drum Awards 2024
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Part of the jury for the Agency Business categories at the Drum Awards 2024.
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Judge: The Independent Agency Awards 2024
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Part of the judging panel for the Alliance of Independent Agencies Independent Agency Awards 2024, including Agency Purpose Award.
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There are over 19 million podcast listeners in the UK. 🎙️ By 2026, that number’s set to hit 28 million. If you read that and thought, “I need to…
There are over 19 million podcast listeners in the UK. 🎙️ By 2026, that number’s set to hit 28 million. If you read that and thought, “I need to…
Liked by Jody Osman
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Here is is, the one we've been buzzing to announce!! Grab your pass for BIMA House - a familiar home within SXSW London where you will hear amazing…
Here is is, the one we've been buzzing to announce!! Grab your pass for BIMA House - a familiar home within SXSW London where you will hear amazing…
Liked by Jody Osman
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I recently joined the Leadership Board of the UK Advertising Exports Group. Here's Aisling Conlon, its International Trade Director and me chatting…
I recently joined the Leadership Board of the UK Advertising Exports Group. Here's Aisling Conlon, its International Trade Director and me chatting…
Liked by Jody Osman
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🚨 Calling all creative tech trailblazers! 🚨 The BIMA Awards are turning 40 years in 2025 so we’re planning the biggest, boldest celebration of UK…
🚨 Calling all creative tech trailblazers! 🚨 The BIMA Awards are turning 40 years in 2025 so we’re planning the biggest, boldest celebration of UK…
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Join us for breakfast & networking on Wednesday 7th May in our London offices. We’re teaming up with Soles4Souls to explore how businesses can…
Join us for breakfast & networking on Wednesday 7th May in our London offices. We’re teaming up with Soles4Souls to explore how businesses can…
Shared by Jody Osman
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Propeller Group CEO Kieran Kent joins PRWeek Awards judging panel 🥇 We’re pleased to share that our CEO, Kieran Kent, has been invited to join the…
Propeller Group CEO Kieran Kent joins PRWeek Awards judging panel 🥇 We’re pleased to share that our CEO, Kieran Kent, has been invited to join the…
Liked by Jody Osman
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Hello London! David C. Baker and I are visiting in early May and have decided to do a little 2Bobs meet up on THURSDAY 8 MAY [CORRECTED] at a venue…
Hello London! David C. Baker and I are visiting in early May and have decided to do a little 2Bobs meet up on THURSDAY 8 MAY [CORRECTED] at a venue…
Liked by Jody Osman
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Ged Leigh MBA FCIM
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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