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Looking to stand out and drive growth in a crowded, competitive market? As Chief Growth…
Articles by Jody
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How to craft a winning BD100 submission
How to craft a winning BD100 submission
The BD100 celebrates the trailblazers of business development—those who drive growth and lead their agencies to new…
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Agencies can find reassurance in latest Bellwether report, but need to invest in the right areas
Agencies can find reassurance in latest Bellwether report, but need to invest in the right areas
While not ringing in a new dawn, the latest IPA Bellwether quarterly report on budget spend and marketer conference is…
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What are the key ingredients to becoming a BD superstar?
What are the key ingredients to becoming a BD superstar?
What does it takes to be successful in business development? To shine a light on this, I caught up with this year's…
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Activity
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Our CEO, Gary Vaynerchuk, just made his Advertising Week Europe debut in London—and he didn’t hold back. In a masterclass with brand owners and…
Our CEO, Gary Vaynerchuk, just made his Advertising Week Europe debut in London—and he didn’t hold back. In a masterclass with brand owners and…
Liked by Jody Osman
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We're proud to once again partner with The BD100 to champion the best in the business - of business development. The BD100 Class of 2025 has just…
We're proud to once again partner with The BD100 to champion the best in the business - of business development. The BD100 Class of 2025 has just…
Liked by Jody Osman
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Back in the office after an amazing time at Advertising Week Europe. I want to thank Louise DiIulio and Ruth Mortimer Mortimer for the opportunity…
Back in the office after an amazing time at Advertising Week Europe. I want to thank Louise DiIulio and Ruth Mortimer Mortimer for the opportunity…
Liked by Jody Osman
Experience
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Education
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Jury: Agency Business Category for The Drum Awards 2024
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Part of the jury for the Agency Business categories at the Drum Awards 2024.
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Judge: The Independent Agency Awards 2024
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Part of the judging panel for the Alliance of Independent Agencies Independent Agency Awards 2024, including Agency Purpose Award.
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Join now to viewMore activity by Jody
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COMMUNITY GROWTH GUILD - WELCOME BACK ❤️🫡 (enjoy a picture of me at Disneyland too…) Well, it’s been a Q1 and a half with some great stuff going on…
COMMUNITY GROWTH GUILD - WELCOME BACK ❤️🫡 (enjoy a picture of me at Disneyland too…) Well, it’s been a Q1 and a half with some great stuff going on…
Liked by Jody Osman
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Every year we shine a light on the top 100 business development stars shaking things up across UK agencies - and I’m proud to say The BD100 2025 list…
Every year we shine a light on the top 100 business development stars shaking things up across UK agencies - and I’m proud to say The BD100 2025 list…
Shared by Jody Osman
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What my week looked like 👇 🎙️ It started with a broadcast bang, with our all-new 72Point Broadcast team (Darren Ruback & Lee Wilkinson) securing…
What my week looked like 👇 🎙️ It started with a broadcast bang, with our all-new 72Point Broadcast team (Darren Ruback & Lee Wilkinson) securing…
Liked by Jody Osman
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Matthew Ruddle
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Matthew Ruddle
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Matthew Ruddle
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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Matthew Ruddle
🎯 Do I Need a Marketing Plan? | Expert Insight with Matthew Ruddle 🎯 https://lnkd.in/eFezPmRS A marketing plan is often heralded as the roadmap to success, but do you really need one? In this enlightening video, Matthew Ruddle, the Founder of Ruddle Digital, dives into the importance of a marketing plan for businesses of all shapes and sizes. With a history of identifying target audiences and crafting compelling marketing journeys, Ruddle Digital excels in SEO, PPC, and various marketing disciplines. They've helped businesses not only convert prospects but also retain and upsell customers. 📈 In this essential video, you will learn: 📈 - The core components of a robust marketing plan - How a well-crafted plan can guide your marketing efforts - Tailoring marketing strategies to your specific business goals - Real-life examples showcasing the power of strategic planning - When and how to revisit and revise your marketing plan Whether you're a start-up, a small business, or a large corporation, Matthew's insights will help you understand the role and value of a marketing plan. Don't leave your success to chance; let this video guide you in creating a roadmap that aligns with your goals.
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