Exciting news from Merck KGaA, Darmstadt, Germany at #CES2025! Learn more about our global parent company’s new cyber-physical trust platform, M-Trust™.
We are thrilled to announce the global beta launch of M-Trust™, our new cyber-physical trust platform. This cutting-edge, new technology enables the creation of digital twins for enhanced product quality and authenticity assurances. In response to the rising expectations in product quality control, the M-Trust™ platform was created to help solve the growing issues of product safety, traceability and counterfeiting. As our Chief Science and Technology Officer Laura Matz emphasizes: "M-Trust™ enhances product traceability and authenticity by digitally empowering human capabilities in quality control processes. Designed for businesses that want to remain competitive in today’s connected world, this innovative technology is also poised to enable the novel business models of tomorrow.” Visitors at #CES2025 will have the opportunity to see M-Trust™ in action at the EMD Electronics booth (9005), where our team will showcase live demonstrations. To learn more about M-Trust™, visit http://ms.spr.ly/6044oIVA4 #Launch #Mtrust