Reprise’s cover photo
Reprise

Reprise

Software Development

Boston, Massachusetts 7,840 followers

Build better demos with the leading comprehensive demo creation platform for enterprise teams.

About us

Reprise is the leading comprehensive demo creation platform for enterprise presales, sales, and marketing teams. Reprise allows users to seamlessly build customized sales demos, interactive leave-behinds, complete sandbox environments, and high-performing product tours in a single, powerful platform. With Reprise, enterprise sales and marketing teams shorten sales cycles, lower acquisition costs, increase conversion, and confidently show the value of their products in every interaction. Launched in 2020, Reprise has been recognized for its market leadership by Gartner, Forrester, and G2 and is backed by ICONIQ Growth, Bain Capital Ventures, Accomplice VC, and Glasswing Ventures. Reprise has served millions of demos to date for customers that include Cloudera, Databricks, Pendo, ServiceNow, and Zendesk.

Website
https://www.reprise.com/
Industry
Software Development
Company size
51-200 employees
Headquarters
Boston, Massachusetts
Type
Privately Held
Founded
2020
Specialties
Interactive Demos, Demo Automation, Demo Creation, and Demo Platform

Products

Locations

Employees at Reprise

Updates

  • View organization page for Reprise

    7,840 followers

    🆕 The 2025 Presales Landscape Report is here! Going into the new year, scaling and delivering tailored demos remains a top challenge for presales teams. Solutions Engineers — the backbone of presales success — are still spending countless hours building demos from scratch, maintaining environments, or supporting early-stage deals, instead of focusing on well-qualified prospects. That’s why we created the 2025 Presales Landscape Report: ✅ Learn how to create interactive demos that let prospects self-qualify ✅ Discover how to empower AEs with reliable live demos ✅ Cut SE involvement by 20% with a scalable demo program ✅ Build customized demos for later-stage deals with less effort This report, based on a survey of 100 enterprise Solution Engineers, is packed with actionable insights to optimize your presales process and win more deals 🏆 Download your complimentary copy of the report here and set your presales team up for success in 2025: https://lnkd.in/ePXbYKwd #Presales #Demos #InteractiveDemos #DemoProgram

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  • Austin 🚘 ➡️ Dallas We truly appreciate everyone who joined last night's Solutions Leadership dinner—it’s always a pleasure connecting with this amazing community! Special shoutout to Chris Mabry for bringing everyone together and for the great conversations around presales excellence (and a Reprise walk-through at the table!). If you missed this one but want to join us for an upcoming dinner, send us an email at marketing@reprise.com 📩

    View profile for Chris Mabry

    VP Solutions & Partnerships @Reprise | GTM Strategist

    Do not sleep on Dallas for Presales/Solutions leadership. What an absolute GEM this group is and I recommend you reach out to connect with every one of these wonderful humans. - I still owe Troy Whistman for his Reprise walk-through at the table - Nashmia Burney - Absolute legend - Congrats to Allison Macalik Tibbits for the podcasts, her new ☕ shop, and her amazing work building Women in Solutions Excellence in this profession. - Daniel Brodsky would love to be on the riding lawn-mower - but builds world class Solutions teams. - Nir Greenberg Used to be a professional hand-baller!? Thank you Ron Whitson 🎾 Daniel Brodsky Rohit Bachal Jerry Coalson John Demby Terrence Felton Thank you Kevin Holmes and Katherine Mosley for taking this road trip with me and trusting the process. If you are traveling to Dallas for work - I recommend the Hilton Anatole hotel, we had no idea this place was like a museum.

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  • A huge thank you to everyone who joined us for the PreSales Collective Virtual AI Summit and the Reprise Solutions Leadership dinner in Austin yesterday! It was an incredible day filled with meaningful presales conversations all around. Interested in attending a future Solutions Leadership dinner? Drop us a line at marketing@reprise.com, and we’ll keep you posted on our next event in your city 🎉

    View profile for Chris Mabry

    VP Solutions & Partnerships @Reprise | GTM Strategist

    How do we undercut the AI noise? Double-down on the Human - and break bread together. Now is the time to put yourself out there and make meaningful connections, laugh together, get silly, and share the solid gold insights you have. Build your tribe - It's an investment you will never (ever) regret. This was the clear winner during the PreSales Collective AI Summit yesterday, and carried right into our Reprise Solutions Leadership dinner in Austin 🤠 Forrest Riddle - "If you think of change as something that makes you stronger, change is easier". Brett Baldwin - "The AI-SDR was tempting but it's obliterated email, we meet people in real life instead" (totally agree) Jay Shields - Is so much fun. Period. Piyush Patel - Shared his demo (powered by Reprise) right from his phone (his son's car is cooler than anyones). I was joined by 18 incredible humans last night and will tag them in this post. You should connect with them. Brett Baldwin Alexander Rucker Kevin Cox Kevin Holmes Katherine Mosley Ryan Hodge Eduardo Franken Shannon Forrest Jason Webber Jr. Jay Dombroski Jace Key (Connect with Jace if you're in ATX for events) Cole Doherty

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  • "Customers are well along their buying journey before they ever speak to a company resource." Mike McGuinness hits the nail on the head—today’s buyers expect to experience a product before talking to sales, which is why demo tech is quickly becoming essential for go-to-market teams. As Mike discusses in his latest blog post, demos are no longer a one-off event; they’re woven throughout the buyer’s journey, driving higher conversion rates, faster sales cycles, and stronger trust with prospects. Learn why the revenue-generating potential of demo tech makes it a critical and exciting technology for CROs to explore 🔗 https://lnkd.in/eNgwBwnq

    View profile for Mike McGuinness

    GTM Leadership Coach/Advisor

    Well, I didn’t expect my last post to send us down memory lane regarding the boat anchors we carried around in the early days! Several of you talked about carrying those giant workstation monitors into customer sites for demos. I remember that, but frankly I my most vivid memories are of scheduling a demo somewhere I had to fly to and then calling a rep in the local Sun, SGI, DEC or Apollo office and asking them, perfect strangers, to bring a workstation to the location. And they happily agreed to do it! They needed demos too. Thanks for the feedback. The workstation to PC to Luggable to Laptop to “Air” is a reasonable analogy for the rapid changes to sales tools. Back to my question: What are some of the best tools for CROs and their teams to generate more revenue? I heard about some tools that help AEs find and reach out to the right people faster and in greater volume (ZoomInfo, Outreach). Michael Fitzpatrick mentioned Delve Risk as a Cyber specific information tool. I love hearing about targeted tools for specific markets! Others help track the sales process and the forecast, highlighting progress and potential areas of risk where a manager can help improve positioning (Salesforce, Clari). Bill Johnson, who is always selling, mentioned Salesvue specifically for financial services sellers. Call recording and analysis tools can help coach AEs to improve their effectiveness (Gong, Seismic). A new and interesting entry here is Fathom leveraging AI.   And generic AI tools will likely make AE communication more relevant and timely (ChatGPT). An area that is growing rapidly is demo tech, or platforms that help companies become product-forward to meet customers where they are in the buying process. Face it, customers are well along their buying journey before they ever speak to a company resource. As they engage with a category, a company and finally a product, they go through a series of mini-validations confirming that they meet their needs. Customers are willing to read short summaries of what a solution can deliver but they really want to see the product. Do you agree? I recently wrote about this topic on the Reprise blog: https://lnkd.in/e_aSmH-Z

  • View organization page for Reprise

    7,840 followers

    "We all know in presales that we're the ones who really move the needle when it comes to these deals - how do you prove that?" ICYMI: Chris Mabry dives into this topic on a recent episode of the #WintageClubConversations podcast series, where top sales and tech leaders share insights on cutting-edge strategies, AI advancements, and the future of sales: https://lnkd.in/epScJnfg

    View organization page for SiftHub

    3,875 followers

    Unlock a treasure trove of insights with our #WintageClubConversations podcast series! In Season 2, we've already had some amazing guests - Jonathan Leaf (CRO at BambooHR), Chris Mabry (VP of Solutions & Partnerships at Reprise), and Lacey Lundschen (VP of Sales at Docker, Inc). Each of them offered amazing insights on building global sales and solutions teams, the impact of #AI in sales, their thoughts on trends for 2025, and more ✨ We've showcased some of our favorite quotes from their episodes below 🔥 Dive into these brilliant conversations on #YouTube, #Spotify, or #ApplePodcasts. Watch or listen to the full episodes at the links in the comments below 👇

  • The demo tech space is exploding — 50+ providers in just 5 years 🤯 With so many options, how do you decide on the right one for your business? Join us for the upcoming Reprise Demo Day to cut through the noise: 🚀 Understand the demo software landscape 🔎 Learn the top 5 things to look for in a provider 🎥 See how Reprise demos demo software 🗓️ April 2, 2025 | 1 PM ET Register Now: https://lnkd.in/eqA9ctnv #Demos #DemoTech #DemoDay #BuiltByReprise

  • A CRO’s perspective on the evolving sales tech stack 👀 ⬇️ What tools make the cut for you?

    View profile for Mike McGuinness

    GTM Leadership Coach/Advisor

    I sold software before I had a personal computer, at work or at home! I was a sales manager at PTC when we made the decision to arm each AE with a laptop. Why? Because giving each AE a contact management system ensured that the company had some information about their activity if they left. Since that time, the sales stack has cycled through hundreds of tools to help sellers be more productive and companies have greater visibility into their pipeline. As CRO, it always seemed that each supplier wanted $100 per user per month. At a certain point I reached my budgetary limit and had to carefully choose which tools made the cut. For me, that decision came down to revenue. Could I draw a direct line between that tool and increased revenue from my team? CROs: What are some of your favorite tools to increase revenue? I’ll be sharing some of my thoughts on this topic over the next few days.

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  • 🚀 Just launched: Part 2 of our Expanding Presales Influence eBook series—this time, we’re tackling customer retention. SEs, your role doesn’t end at the sale. Your technical expertise is the key to long-term customer success, but only if you expand your influence beyond demos and proof-of-concept. Inside, you’ll discover: ✔️ Strategies to align with key retention metrics (GRR, NRR, LTV) ✔️ How to collaborate effectively with customer-facing teams ✔️ Insights from other presales leaders on expanding influence ✔️ Data-driven approaches to measure impact "It’s time for presales professionals to claim their position in revenue retention." Ready to get started? Download your copy here 👉 https://lnkd.in/eYHADQfn

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  • Have you considered the impact SEs have beyond the initial sale? Their technical expertise and customer insights can help: 👉 Spot churn risks early 👉 Strengthen customer education 👉 Improve Presales-to-CS handoffs 👉 Refine ideal customer profiles With their direct customer interactions, SEs are uniquely positioned to tackle adoption challenges and uncover expansion opportunities. Integrating SEs throughout the customer lifecycle also boosts satisfaction, drives long-term value, and improves key metrics like gross revenue retention (GRR), net revenue retention (NRR), and customer lifetime value (LTV). Learn more 🔗 https://lnkd.in/eQRwGpgg #SolutionsEngineers #Presales #CustomerRetention

  • Agentic AI promises to reduce repetitive work for busy SEs, but is it ready for prime time? Here's a quick reality check: ✅ AI agents can analyze data, make decisions, and act independently ✅ Unlike generative AI, they don’t rely on human prompts ✅ Great for automating tasks like RFP drafting & CRM updates ⚠️ Use caution for customer-facing tasks like demos Bottom line: SEs should explore proven AI use cases that save time, but be wary of untested applications in high-touch roles. Human expertise remains unmatched in understanding and addressing customer pain points. Learn more ➡️ https://lnkd.in/eAUi4rpE #SolutionsEngineering #Presales #AI #AgenticAI

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Funding

Reprise 3 total rounds

Last Round

Series B

US$ 62.0M

See more info on crunchbase