Classy

🗣️ Get everything you need to capture more donations per visit than ever before with our embedded forms now available on Classy Studio. 💫 Deliver more compelling, personalized donor experiences while cutting steps for both the admin and the donor. Here’s what our embedded giving updates mean for you: 🛠️ Simplified setup: A one-time setup with streamlined maintenance means less back-end work and more time to focus on your mission. ⚡ Blazing-fast load times: Embedded Studio forms load as fast as 0.3 seconds–which means zero lag, improved search performance, and traffic for your site 🛒 Fewer clicks, more conversions: A streamlined checkout process removes friction and exit points, helping you turn more visitors into donors. 📣 Built-in brand storytelling: New design controls empower you to deliver giving experiences that truly reflect your organization’s mission and identity. Ready to try it out? ✨ Let’s give your donors an experience they’ll love: https://bit.ly/43L7DSo

Big ideas. Bigger impact. All at Collaborative 2025—and you’re invited. Collaborative is where nonprofit leaders, industry game-changers, and the social sector’s boldest thinkers unite to reimagine the future of fundraising. Plus, hear from our experts on how your organization can tap into the full power of GoFundMe to connect with new donors and meet supporters where they are. Join us: 📍 Chicago | May 14-15 💡 Inspiring keynotes. Hands-on workshops. Unparalleled networking. Ask yourself: 🔥 Ready to shake up the sector? 🔥 Want to take your fundraising strategy to the next level? 🔥 Looking for real, actionable insights from top nonprofit pros? Spark your next big idea and connect with people who truly get it. Don’t wait! 👉 Secure your spot today: https://bit.ly/4bQOZdQ #WeAreCollaborative

Make your donation page more than just a checkout form. Give your supporters a powerful tool to help others. Want to see what the most effective donation pages look like? Check out our blog for five truly standout donation pages, complete with insights into why they’re doing so well. Learn how to: ✨ Make giving seamless and intuitive ✨ Build trust and connection with donors ✨ Optimize your page for maximum impact Ready to turn potential supporters into committed donors? https://bit.ly/3R9JFZv

At Classy, there’s nothing we love more than helping organizations like Joni and Friends make an incredible impact. ✨ Using Classy Studio, their team created a customized Giving Tuesday campaign without the need for developers. This meant they could act quickly, stay agile, and focus on inspiring generosity. ⚡ Their campaign’s success was driven by two powerful factors—a motivating match offer and an effortless giving experience for donors. 🙌 🎉 Hearing about results like theirs is why we do what we do. Here’s to helping more organizations unlock their full fundraising potential! 💙

“Adding the recurring giving frequencies outside of monthly giving will help us grow our program and achieve our goals. We’re excited to rebrand from a monthly giving community to a true recurring giving community, emphasizing multi-year commitments. Our eyes have opened up about the importance of recurring giving.” - Timothy O'Neil, Director of Development at African Community Education (ACE) Explore Classy.org’s ultimate recurring donation platform: https://lnkd.in/ehpbYba7

The Lucile Packard Foundation for Children's Health turned storytelling into impact—and saw a more than 40% increase in funds using Classy Studio. Facing the challenge of bringing patient stories to life, the team leveraged Classy Studio’s flexible storytelling capabilities to craft a compelling Giving Tuesday campaign. They delivered: 💡 A compelling theme of "Making Futures Bright" 💖 Powerful Patient Hero stories that resonated ⚡ A seamless, intuitive giving experience that converted The results: 📈 44% more funds raised year over year 📊 44% higher average gift amount than the annual average Classy is proud to support their mission of transforming health for kids and moms in Northern California and around the world. 📖 Read the full case study here: https://bit.ly/3XLON9X

📣 Want to turn one-time donors into lifelong supporters? Join our free webinar to learn how personalization can help your nonprofit build stronger donor relationships and boost retention. You’ll discover how to: 🎯 Create personalized donor experiences that drive deeper engagement 🤝 Build trust and increase conversions with tailored messaging 🔁 Turn first-time donors into loyal supporters with proven retention tactics 🌟 Apply real nonprofit success stories to your fundraising strategy Plus real-world examples and actionable insights from: 🔹 Whitney Norman, VP of Client Solutions at Allegiance Group + Pursuant 🔹 Michelle Boggs, MBA, CFRE, Executive Nonprofit Industry Advisor at Classy from GoFundMe 🔹 Jacob Blodgett of Digital Philanthropy at City of Hope 👉 Join us tomorrow: https://lnkd.in/eD78kQu5

✨ Don’t just give back. Give forward. ✨ With GoFundMe Nonprofit Pages, you can rally your community around the causes that matter most to you—all in one place. Whether you're a dedicated supporter or a nonprofit leader, these pages make it easier than ever to showcase fundraisers, inspire donations, and amplify impact. GoFundMe Nonprofit Pages invites you to: 🎗️ Add your favorite causes 🎨 Customize your page with ease 💬 Connect your social media 📣 Share your page and inspire action Ready to make a difference? Great. One more question... Have you claimed your page yet? 👇 https://bit.ly/3DuWf2m

Today, we celebrate Soraya Alexander and the incredible impact she’s had on Classy from GoFundMe. After nearly seven years, Soraya is moving on from her role as president, leaving an indelible mark on our company and the entire fundraising space. Soraya joined Classy when our ambitions were big, and our resources were lean. Under her leadership, we have evolved in every way imaginable. Her leadership was especially critical when Classy and GoFundMe joined forces, uniting passionate donors and dedicated nonprofits for a more expansive and empowered fundraising community. Soraya, thank you for your partnership, leadership, and friendship. We’re so grateful for all you’ve done and look forward to cheering you on in your next chapter.

Atlas Free works across more than 25 countries to unite people and organizations in the fight against human trafficking. With Classy, they’ve scaled their recurring giving program to fund their important work. Using Classy, they've automated updates like failing cards, donation confirmations, and suspensions—so they can save time and spend it on more personal touches with donor communications. By streamlining processes and integrating with Virtuous, Atlas Free has built stronger donor relationships and guided supporters toward making a bigger impact. We're proud to support their incredible mission. 💙