Aniekan Udo

In the world of graphic design, there are twelve primary principles, or underpinning rules, that allow design products to effectively convey a message to the reader. Explore the world of rhythm, and the five primary principles of regular, flowing, and progressive rhythms #graphicdesign #rhythm #contentcreation

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Why creative directors need a collaborative, centralized brand-building platform so they can focus on what’s most important: quality creative. #ad Read more from our Publishing Partner, Frontify. https://lnkd.in/g96nuMJY

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Why creative directors need a collaborative, centralized brand-building platform so they can focus on what’s most important: quality creative. #ad Read more from our Publishing Partner, Frontify. https://lnkd.in/g96nuMJY

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🎨 Allie and Sara explore Pantone color theory and its powerful influence on design. 🌈 They're sharing insights on how to use color to evoke emotion, build brand identity, and make work that truly stands out.

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Is a brand system too flexible? 🤔 A great article by The Brand Identity and Frontify explores the importance of finding the right balance between fixed and flexible assets in your brand identity.

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Connect with your audience on a deeper level by understanding the psychology behind great design. Learn how to enhance your creative projects effectively

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Here’s an update on how many teams are downloading briefs per brand. Take a look and get a sense of what you’re up against. Click the link in bio.
 #NACSummer2024 #DownloadStats #CreativeOdds

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Unlock the secrets to crafting a compelling brand identity! Explore our step-by-step guide to creating a standout brand that truly resonates. From defining your strategy to designing a memorable visual identity – empower your brand today! https://lnkd.in/gYFi_qJi #BrandIdentity #MarketingTips #BusinessSuccess #brandidentity #brandstrategy #logodesign #visualidentity #brandvoice #brandconsistency #brandstyleguide #competitiveanalysis #branddevelopment

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Spec work skips the essentials of great design – collaboration, research, and shared understanding. It focuses on guesses, not results. Zach Robbins explains why we say no to spec work at Viget and suggests better ways to evaluate agencies. Read his article (linked in the comments) to get his full perspective.

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White space is the unsung hero of the design world. Use white space to creatively and concisely deliver your message. Simplifying your direct mail, staying concise and using white space benefits your brand by making the material more scannable for skimmers. Most people don’t want to spend a ton of time with ads, so if you can make material quickly stand out and get the point across, it’ll do better. Get more design tips here: https://bit.ly/3P4fKkr

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Introducing the New Era of Channing & Company At Channing & Company, we are driven by a belief in the power of design to shape culture and improve lives. As an entrepreneurial brand design studio in New York City, we partner with visionary creatives, entrepreneurs, CEOs, and CMOs to harness the infinite power of design and collaboration to transform ambitious ideas into industry-defining brands. Our new visual identity marks a bold step forward, reflecting our growth and vision for the future. We’re excited to share this new look, which captures the essence of who we are. The intertwined “CO” in our logo is a nod to the “Company” we keep and the powerful brands we build. Flowing into an infinity symbol (♾), it represents our belief in the limitless potential of design and collaboration—perfectly embodying our passion for creating brands that shape industries. From high-growth startups like Coffee Uplifts People to global icons like Nike and Amazon, we proudly partner with a diverse range of clients to create brands that stand out and make a difference. We harness the power of design to make the world a better place—one brand at a time. This new visual identity symbolizes a bold new era for Channing & Company, reflecting our evolution and underscoring our commitment to shaping culture, community, and commerce through better brands by design. Learn more: https://lnkd.in/e4pJbEpw #branding #design #marketing #branddesign #startup #NewYork #digital #scaleup #brand

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By thoughtfully selecting colors that align with your brand and resonate with your audience, you can create more engaging and compelling user experiences. Hear from Consultant and Senior UI/UX Designer William Elder on how the psychology of color can impact user interface and user experience (UI/UX) design and implementation. https://lnkd.in/dt6HYhxW #UserExperience #UserInterface #UIUX #ColorPsychology

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