Sean Hartigan

Is your brand strategy ready for the future? Check out these expert insights on enhancing patient trust and staying ahead of market challenges by integrating customer experience, leveraging data strategies, and navigating industry disruptions. ✅ Future-proof your brand strategy: https://okt.to/LT9gnW

 #healthcaremarketing #brandstrategy

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Headed to Future Pharma? Don’t miss Acxiom's VP Sales and Strategy Anthony Passarelli on June 26 at 4 p.m. as he joins the mainstage panel discussing how data can foster a collaborative environment and improve patient outcomes. Learn how Acxiom helps pharma brands reach healthcare providers and keep them informed of products and services that can enhance patient care:

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Unlock practical strategies for shifting to a “human-to-human” business approach in this event from SCORR Marketing and Advanced Clinical. https://lnkd.in/gRTUf_Rs

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We've partnered with Greystone.Net bring you a comprehensive survey on your brand's innovation capabilities. By completing this survey, healthcare marketing leaders will have the opportunity to learn how their organization’s innovation levels compare within the industry. Take the survey today: https://okt.to/U4ioHY #healthcaremarketing #innovation #survey

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Headed to Future Pharma? Don’t miss Acxiom's VP Sales and Strategy Anthony Passarelli on June 26 at 4 p.m. as he joins the mainstage panel discussing how data can foster a collaborative environment and improve patient outcomes. Learn how Acxiom helps pharma brands reach healthcare providers and keep them informed of products and services that can enhance patient care:

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Rare disease hits too close to home– for too many. As healthcare marketers, we feel it's crucial to connect with patients on their own terms. Let's aim to empower patients and foster a supportive rare disease community. https://okt.to/q8cRCj #patientengagement #healthcaremarketing #rarediseasesupport #psp #healthcarestrategies

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When you understand the "emotional blueprint" of your audience, you can overlay this sentiment with #InclusiveMarketing data. Victor Reiss, FACHE of UNC Health illuminates this in 3 ways: Flashlight: Hightlight particular trends in data. 🔦 Floodlight: Cast a wider net to understand less obvious trends. 💡 Foglight: Slice through the fuzz to bring clarity to particular insights. 🌤 #SHSMD2024

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Here's an article that dives a little deeper into the DPE takeaway focused on patient adherence and prescription abandonment. IPG Health SOLVE(D) | An IPG Health Company

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Discover the power of #ValueBasedCare (VBC)! By aligning incentives with patient health, ChenMed has helped reduce hospitalizations by 23%. Click below to learn how #VBC is transforming healthcare for the better! 👇 https://ow.ly/h4NR30sFly3 #Healthcare

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Throughout my career, I have learned valuable lessons from observing leaders. These lessons have helped shape my skills as a mentor and leader. #AlwaysLearning

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Influencer marketing isn't just for lifestyle brands - it's transforming rare disease awareness and pharma communication. This article explores how: • Patients gain relatable content and emotional support • Caregivers find community and amplify unheard voices • HCPs keep patients at the center of care As the healthcare landscape evolves, how is your organization leveraging trusted voices to connect with niche audiences and drive meaningful change? The future of pharma marketing may be more personal than we think.

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A successful digital marketing plan requires research, historical analysis and strategic planning. Start your Trek journey with us now and be prepared with an actionable plan for 2025. 🎯

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Check out our latest part II podcast episode on authentic patient storytelling from our Patients & Purpose crew!

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If Strategy and Data is an important part of your brands course in 2025 check out the information below and then reach out to me

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Immunotherapy, precision medicine, biomarkers, and pharmacist engagement...oh my! Signficant science and practice focus on delivering value and improving outcomes. Come join us for these conversations and more! Hit me up if you have questions. #oncology #IVBM #AJMC #evidencebasedmedicine #Boston #valuebasedcare

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What’s a relationship without trust? My colleagues, Kelly Boyle and Mike Olson, help to break down three ways agencies can foster more trusting, fruitful, and lasting client relationships: https://ow.ly/1QUi30sEPcv #Agencies #ClientRelationships #DigitalAdvertising

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