Christopher Rizzo

Learn how Allison + Partners, Inc. used audience insights to help shape and validate the campaign strategy behind TikTok All-Star SEA. From in-depth audience insights to brand tracking, gain the insights you need to make informed decisions and drive successful campaigns. 📈🙌 Find out how they did it: https://okt.to/C8kTJd Speak to our researchers to conduct your survey: https://okt.to/b2Mz8p #TikTok #strategy

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Mastering the CMO Skillset for Success 🚀 In the ever-evolving digital landscape, CMOs must be strategic visionaries and creative innovators. Our latest guide explores the top 14 skills every CMO needs to excel. From leadership and data analysis to storytelling and agility, these skills are crucial for driving marketing success. Read more: Top 14 CMO Skills to Master for Marketing Success 👉 https://lnkd.in/gu_6V7kt #CMOSkills #MarketingLeadership #Innovation #DigitalMarketing 🌟

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Your brand can't be everything to everyone. Specificity and authenticity will win every. single. time. Check out more brand storytelling tips from Vimeo's Senior Marketing Manager, Katie Halpern here: https://vim.io/4b44r4u

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Want to master Meta paid ads and maximize your ROI? 🚀 In this video, I reveal the top strategies we use at our 7-figure agency. Learn how conversion-focused campaigns, specific audiences, creative testing, and lookalike audiences can transform your ad performance! 🔄 And don’t forget the power of retargeting to capture those hot leads who visited your site! Want to multiply your results? Follow for tips on scaling, client retention, and lead generation! 📲 #marketing #stealth #whitelabelmarketing #onlinebusiness #metaads #seo #onlinemarketing #marketingdigital #marketingstrategy #marketingtips #instagram #socialmedia #digitalmarketingagency

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ABM research group ForgeX's comprehensive report is an in-depth reference guide for ABM practitioners when selecting an agency. It evaluates the state of B2B agencies in the context of ABM, offers strategy guidance, and presents a comprehensive landscape of B2B agencies with niche capabilities to support ABM. We're thrilled to be one of the agencies that made the list! Research Report: B2B Agency Landscape | ForgeX https://hubs.ly/Q02FGHGh0

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70% of US marketers and agencies say social video is a “must-buy,” while 69% say the same about CTV (Source: IAB & Advertiser Perceptions) This shows the growing importance of integrating BOTH formats into your marketing strategy. 📱 Social Video is great for short, attention-grabbing content on platforms like Instagram and TikTok. These ads drive quick engagement, shares, and interactions, making them ideal for building brand awareness. 📺 CTV (Connected TV) is perfect for delivering longer, immersive ads to highly engaged audiences on streaming platforms like Netflix or Hulu. CTV ads allow precise targeting and measurable results, offering deeper engagement and higher ROI. 💡 By combining the real-time engagement of social video with the immersive reach of CTV, you can create a powerful, cross-platform strategy that reaches your audience wherever they are. 🚀 Stay ahead in the advertising game—follow @NewRoadAdvertising for more expert insights and strategies! #NewRoadAdvertising #DigitalAdvertisingAgency : : #OTTAdvertising #VideoAdvertising #CTVmarketing #SocialMediaMarketing #StreamingAds #GeoTargeting #StreamingTrends #AVOD #OTTads #OTT #OTTStrategy #VideoROI #VideoCampaigns #OTTads #BusinessTips #MarketingTools #MarketingStrategy #BusinessTrends #MarketingDigital #DigitalMarketing101 #GrowYourBusiness #LocalMarketing #DigitalMarketingAgency #MarketingTips #DigitalMarketingExpert #ContentMarketing #MediaTrends #MarketingTrends

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Discover bold moves and game-changing insights in this week’s edition of The Weekly Pulse. Don’t miss out on the latest trends and strategies to elevate your marketing game! 🚀

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In today's fast-paced digital landscape, a one-size-fits-all content approach won't cut it. Mogul Media Consulting's fractional content strategy helps you amplify your message by repurposing and tailoring content for maximum impact across multiple channels. #FractionalContentStrategy #ContentMarketing Unlock the power of a fractional content strategy. Contact Mogul Media Consulting today!

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Want to understand Gen Z and how to reach them? Tim Murphy, Marketing Strategist and Consultant at Crum & Forster, dives deep into consumer behavior trends in our latest webinar. In today's market, understanding Gen Z is critical. Learn why "short-form video" is their favorite format and how can you use insights like these to grow your brand.   Check out the on-demand webinar today! - https://bit.ly/3JF00BU   #iQuantiinsights #consumerbehavior #GenZ #Marketinginsights #shortformvideos

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Marketing Executives: Are You Tapping Into the Power of Cultural Insights? Hispanic cultural trends aren’t just valuable—they’re essential for cutting through crowded markets and driving measurable growth. Discover how culturally attuned strategies can amplify engagement, foster authenticity, and deliver real results. Let’s create campaigns that resonate with diverse audiences. Schedule a consultation today! https://bit.ly/4fQXV3b #CulturalMarketing #HispanicMarketing #DataDrivenResults #BoralAgency

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Are you paying attention to ad performance? 🔍 When advertisers plan and programmatically bid based on attention instead of viewability, campaigns get better results, including: 🔹8X higher conversions  🔹21% higher return on ad spend  🔹5X higher CTR 🔹52% lower CPM  🔹110% higher view time Want to learn more? Download Lumen's attention performance guide to see nine different campaign examples from clients that saw higher performance with attention-first advertising! ⬇⬇⬇ https://lnkd.in/eXGiT4-f

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Attention marketers! The media landscape may be fractured, but live sports remain a powerful engagement tool. Discover why the Super Bowl, World Cup, and March Madness captivate millions and how you can leverage this to your advantage. Download the Cadent Sports Audiences Playbook and uncover strategies to connect with these loyal fans beyond live moments. Don't miss out—download now! https://hubs.la/Q02DCSzs0 #sports #sportsbroadcasting #sportsmarketing #streaming

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