Craig DeMartini

What does building one of the most successful B2B tech companies take? ZoomInfo's Henry Schuck shares his journey from startup to NYSE. Packed with insights on PE funding, IPOs, and market challenges on this special episode of the Metrics that Measure Up Podcast. Listen now at https://lnkd.in/eHDcsF5c #StartupToIPO #B2BGrowth #TechLeadership

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The best salespeople pass along key deal data to onboarding teams by doing this...🎥 The handoff from Sales to Onboarding is crucial. A poor handoff can lead to churn. Efficient teams have their CRM configured to make it easy for Sales to capture key data and pass it downstream. Watch the full webinar, "Nailing Customer Lifecycle Transitions: Part 2" with Jeff Kushmerek, to learn more strategies to successfully move customers from sales, to onboarding, to long-term success. ➡ https://bit.ly/3Wv1k1i

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Can presales & PMM alignment be a secret weapon for GTM success? We think so. Join James Kaikis Kaikis Head of Go-To-Market and Meghan Spork, Product Marketing Lead as they take a deep dive into how to maximize the relationship between these critical stakeholders. They’ll cover:  Why alignment is crucial between presales and product marketing teams Some common misconceptions about these stakeholders and their functions How should presales & PMMs should work together tactically How to measure results that impact revenue and overall GTM success RSVP here: https://lnkd.in/gkvRFP-K

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Unify is pulling back the curtain on how they built their automated outbound program from the ground up - going from $0 to booking over $1M in pipeline per month.   In this comprehensive year-in-review, you'll discover: - How Unify scaled to 75+ meetings per month using intent-driven automation - The exact plays and intent signals that drove Unify’s success - Unify’s step-by-step playbook for building automated outbound Key learnings and improvements from Unify’s journey Plus, get a sneak peek at exciting new features coming to Unify in 2025, including enhanced reply classification, new intent signals across Github, X, and LinkedIn, and much more! Download Unify's 2024 Year in Review! ➡️ https://lnkd.in/dBHnDtwr

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🚀Transforming Enterprise Sales with Vieu🚀 As an AE, you're no stranger to the chaos of manually drawing org charts, and trying to identify the elusive buying committee. Hours wasted, frustration mounting, and still no clear path to the decision-makers. But the game has changed. Enter Vieu – your ultimate Enterprise Sales ally. Vieu provides precise stakeholder maps, cutting through the noise and guiding you straight to the key members of the buying committee. No more wasted time, no more guesswork. The result? More closed deals, less frustration. Because in Enterprise Sales, it’s all about precision and efficiency. Ready to revolutionize your sales approach? Embrace Vieu and turn chaos into clarity. #enterprisesales #salesintelligence #vieu #AE #accountexecutive #didyouknow

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To all the presales managers out there... you are distracting your team if you are randomly pinging them for deal updates. Do this instead! 💪 ✅ Schedule recurring deal reviews with your sales engineers, typically on a weekly basis. ✅ Keep them simple; you will have a lot of deals to review in a short amount of time. ✅ At a minimum, include these 5 items in your deal review checklist. ----- ✅ PRO TIP: Run your deal reviews directly out of your presales management solution (for example, Homerun Presales). When everyone is working from one central location for all-things-presales, you (1) eliminate the need for 'side tools' used for reviews and status updates, and (2) you eliminate all the admin burden and manual data entry by your SEs to provide ongoing updates. ----- If you want to see how to run effective deal reviews with your presales team… come get a demo of Homerun Presales: https://lnkd.in/gYKA6UvE #presales #salesengineering #technicalsales #salesengineer #cro #sales

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Not sure how to create a GTM motion that results in a healthy pipeline? Watch episode 17 of B2B Pipeline Pioneers, featuring Asher Mathew, the CEO of Partnership Leaders, to learn how he strategically shifted toward attracting enterprise buyers after realizing missed opportunities in 2023. Asher told our CEO & Founder, Manoj Ramnani, that he is doubling down in two channels this year to strengthen their market presence and win more business. What are these two channels? Watch the full episode to find out. https://hubs.ly/Q02tKfpw0 #enterpriseselling #icp #revenue

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How do you set Gen Z sellers up for succes? Calling all sales leaders! This is a must-listen to cap off your week: https://lnkd.in/gj9izm8M In case you missed it, we've just launched a new season of the Redefining Sales podcast. Listen to our first episode with our fantastic guests Lucy Lee and Danielle Dacunha-Howarth from PurplePatch, and stay tuned for new episodes dropping soon. #Sales #Podcast #AIinSales #Prospecting #SalesEnablement #SalesStrategy #SalesTraining

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🌊 Why We Love the Water—And the Freedom It Represents Ever wish you could have more freedom? More time with family, build your own brand, and have control over your success? For those of you in sales, especially SaaS SDRs, who want to take your skills and build something uniquely yours, this is your opportunity. With a white-label solution, you can create and grow your personal brand, using the same skills you already have, but building your brand instead of someone else’s. 🌐 Join our webinar! See the comments for a link to learn how you can leverage your own video SaaS platform to sell to businesses. #Entrepreneurship #PersonalBrand #VideoMarketing

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Would your first sales job exist if there were AI SDRs back then? Sahil joined Kyle Norton on The Revenue Leadership Podcast episode out today! Here’s a peak at what they talked about: 📊 The State of Sales: Has quota attainment bounced back? 👨‍👩‍👧‍👦 The Human Element: Do Sales Leaders now lack human empathy? Tune in to the full episode to hear more. Available now on your favorite podcast platform. 🎧 #TheRevenueLeadershipPodcast #Topline Pavilion

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Too many startups are flying blind when it comes to their GTM strategy. They talk to prospects but fail to listen to what their sales performance data is actually telling them. Sales performance data isn’t just numbers. It’s the frontline insights that reveal what’s resonating, connecting, what’s missing, and where your approach needs to pivot. But most founders underestimate its value. If you’re not creating a feedback loop that leverages this data to refine your GTM function, you’re leaving cash on the table. It’s time for founders to prioritize performance insights. #b2bsales #saleseffectiveness #marketingeffectiveness #salesandmarketing #founders #cofounder #salesdevelopment #salesgrowth #newbusiness #startups #b2b #CEO

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Struggling to get your team to outbound? 80%+ of sales leaders we interviewed outbound with their teams. - Carlos Delatorre CRO at Harness is making cold calls with his team - Daisy Chung Head of Revenue Strategy at Orum 🥇helped create a culture where everyone prospects from the rep level to the CEO - Carrie Bosworth SVP Sales at Checkr, Inc. says it best ... "I think sales leaders get the most buy in when they do the work. So roll up your sleeves, and be willing to lean in" What do you do to build your outbound muscle?

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In the final push for year-end revenue, it *could* be time for... A pipeline blitz.⚡ As Maria Oczko-Canant shares, you can potentially energize your sales team with this type of spiff to accelerate deal close or hone in on deal health. 👉 How might you design a spiff in the remainder of the year to get your business development and account reps earning individual rewards for their contributions—all while working together at the pod level toward a larger, overarching team goal? Tell us—when your team hits targets collectively, what larger-level rewards tend to be a hit?

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❌ No, the SDR role isn’t going away. ❌ While SDRs and AEs are here to stay, their roles are shifting in response to evolving buyer demographics and changing preferences. At LeadIQ, we’re helping SaaS sales and GTM teams stay ahead of the curve and learn how to thrive in today’s evolving sales landscape. Deep dive into the webinar: “The evolving role of AEs and SDRs in building sales pipeline” for tips and tricks on how to best utilize the AE and SDR relationship for Q4 and into 2025 🤝 Thank you to our webinar panelists: Jessica Nelson, Global Vice President of Sales at Stream Sam Lau, Senior Director of Global GTM Enablement at Anomali Ronald Halbert, Global SVP of Sales Development, Sales Enablement, SMB Sales at Sirion Watch now 🎥: https://lnkd.in/gx7dMRuK volving-role-of-aes-and-sdrs-in-building-sales-pipeline #sales #salestips #SDR #AE #leadiq

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What if you were told your reps are missing quota because they aren't being enabled properly? Or, because they're set up for failure? Todays Demo of the Day solves for that! Spekit 🐙 helps your GTM team whenever they need it, where they're already at. Check out how you can easily enable your reps during their workflow here: https://lnkd.in/dpCwA54d

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“Sales is a measurement of how effective you are at doing your job — it’s not your job.” - Mark Niemiec, CRO at Salesloft If Sales feels really hard right now, it's time to focus on the basics. More on this new episode of RevTalks: https://lnkd.in/eNPSK2c3

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