Heather Luter

Understanding the Move-Up Buyer: Strategies for Real Estate Agents 📈 In this video, we break down why marketing to buyers at a higher price point is essential for generating seller leads. 💰 Learn the price points move-up buyers are looking at and how to tailor your marketing strategy to appeal to their desire for prestige. 💼 As a top real estate professional, I've invested millions in learning what works. Trust these proven strategies to elevate your business! 🔥 Watch now to learn how to market to move-up buyers effectively and take your real estate career to new heights! 📌 Connect with Me on📺 YouTube, 💻 Facebook, 🎵 TikTok and 💼 LinkedIn: @AnthonyThorntonSpeaks 📲 Contact Information: 📞 Office: 470-210-6480 📩 Email: [email protected] 🌐Website: AnthonyThorntonSpeaks.com 🔔 SUBSCRIBE, LIKE, SHARE and hit the notification bell for more game-changing real estate tips and insights. Anthony Thornton Speaks LLC #UnderstandingTheMoveUpBuyer #RealEstateStrategies #RealEstate #Seller #MoveUpBuyer #Marketing #BuyerPsychology #BuyerMotivation #Homebuying #PricePoint #Prestige #FirstTimeHomebuyer #Safety #RealEstateMarket #BuyerSegmentation #RealEstateStrategy #HomeBuyingTips #AnthonyThornton #CEOMogulMerch

As the real estate landscape continues to evolve, staying ahead of the curve is crucial for agents who want to thrive in this competitive market. In this article, we’ll explore key trends that agents can’t afford to ignore! https://lnkd.in/g9sRBhuG

Realtors + Flowers Studies specifically linking fresh flowers to real estate and home sales are a bit more nuanced and often mentioned in broader research on home staging and buyer perceptions. Here are some insights and sources that discuss this connection: 1. **Virginia Tech Study (2003)**:    - This study, conducted by Dr. Roger Ulrich and his team, explored the impact of visual elements, including flowers, on perceived home attractiveness.    - It found that homes decorated with flowers were perceived as more welcoming and visually appealing, potentially influencing buyers' first impressions positively. 2. **Texas A&M University Study (2016)**:    - This study focused on the effects of staging a home with flowers and other decorative elements.    - It found that homes that were staged with flowers and aesthetically pleasing décor tended to sell faster and for higher prices compared to homes that were not staged. 3. **National Association of Realtors (NAR) Survey Reports**:    - The NAR often includes insights into home staging trends, including the use of flowers and other decorative elements.    - Reports suggest that staged homes, which typically include fresh flowers and plants, tend to sell faster and for higher prices than non-staged homes. 4. **Home Staging Resource (HSR) Research**:    - HSR provides training and certification in home staging and conducts research on the effectiveness of staging techniques, including the use of fresh flowers.    - Their findings often emphasize that strategically placed flowers and plants can enhance a home's appeal and help create a memorable impression on potential buyers. 5. **International Association of Home Staging Professionals (IAHSP)**:    - This organization also shares insights and case studies from professional home stagers who utilize fresh flowers as part of their staging strategies.    - Their reports often highlight success stories where staged homes, including those with floral arrangements, lead to quicker sales and better offers. These studies and reports collectively suggest that the presence of fresh flowers in staged homes can contribute to a positive buyer experience, potentially making the home more attractive and influencing quicker sales and higher selling prices. For more detailed findings, accessing the specific publications or reports from these institutions would provide deeper insights into their methodologies and conclusions.

📝 TIP FOR REAL ESTATE AGENTS Offering downloadable guides, checklists, and market reports is a powerful strategy for real estate agents looking to stand out. Here's why: 1.) Build Trust and Authority: By providing informative resources, you position yourself as a trusted expert in the real estate field. 2.) Demonstrate Value: Real estate transactions can be complex, especially for first-time buyers or sellers. By offering guides and checklists, you simplify the process and show your audience that you're committed to helping them. 3.) Content Variety: Utilizing downloadable resources adds variety to your content strategy. Mix in posts promoting your guides and reports with other content such as property listings and client testimonials. This keeps your feed interesting and engaging while still providing value. In summary, it's a strategic way to build trust, demonstrate expertise, attract leads, and differentiate yourself from other real estate agents. #RealEstateGuides #HomeBuyingTips #MarketInsights #FreeResources #RealEstateAdvice #PropertyReports #ExpertTips #AgentResources #EducationalContent #ezHomeSearch

Let’s talk features. Smartbrokr is a comprehensive toolkit designed to simplify and improve the workflow for real estate professionals. Whether you're a broker, agent, or agency owner, Smartbrokr offers a range of features to help you manage your business efficiently and effectively. Roles and Accounts: Smartbrokr allows users to hold multiple roles within one account, making it easy to switch between being an agency owner, broker, manager, or other key roles. Navigation: The user-friendly interface works smoothly on both desktop and mobile devices. With an interactive menu and breadcrumbs, navigating through the app is intuitive and straightforward. Search and Dashboard: Quickly access the information you need with the universal search feature and advanced search capabilities. The dashboard allows you to review recent updates, track actions, add notes, and communicate with other users, all in one place. Messaging and Calendar: Communicate and share files with other users within your agency through the messaging service. Use the calendar tool to keep track of listings, appointments, and personal events. Tasks and Bookmarks: Manage tasks efficiently with the comprehensive task tool. Create, assign, and track tasks, ensuring timely handling. Save important websites with the bookmark feature for quick access. Resources and Reports: Consolidate work-resources, upload marketing materials, manage tasks, and generate detailed reports with ease. Customize your real estate experience with Smartbrokr's extensive management tools. Contacts and Profiles: Integrate and manage all contact information within the platform. Utilize features like click-to-call, email capabilities, and contact filtering to stay connected and organized. Agency and Broker Tools: Improve communication and management within your agency. Create and manage contacts, assign brokers, and track licenses effortlessly. Listings Management: Smart listings help brokers proactively manage properties, market them, and access flexible search options. Convert, archive, and customize listings with ease. Smartbrokr also includes tools for managing settings, multilingual support, DocuSign integration, and mobile optimization, ensuring a smooth and efficient workflow for all users. Join the future of real estate management with Smartbrokr. Simplify your tasks, stay organized, and boost your productivity with this all-in-one solution.

Real Estate Agents: Curious about what type of agent you are? 🕵️♂️ Take our quick quiz to discover if you're a Negotiator, Connector, Market Analyst, or something else! Gain insights into your strengths and see how you can leverage them to attract more listings. Ready to find out? https://lnkd.in/gC52uAsK #RealEstateQuiz #KnowYourStrengths #GetMoreListings

Real Estate Agents: Curious about what type of agent you are? 🕵️♂️ Take our quick quiz to discover if you're a Negotiator, Connector, Market Analyst, or something else! Gain insights into your strengths and see how you can leverage them to attract more listings. Ready to find out? https://lnkd.in/gC52uAsK #RealEstateQuiz #KnowYourStrengths #GetMoreListings

From deciphering listings to uncovering hidden gems, here's how real estate agents play a pivotal role in helping buyers evaluate homes. Find out how we help our clients evaluate homes - https://loom.ly/k2XmvlI