Joseph Jaffe

Heads up to LeadCapture IO users. We're about one step closer to living in some magical world where the FCC actually loves us performance marketers and lead generators. Big system updates coming today. Including dynamic consent with direct and seamless integration into LeadByte, LeadsPedia, Inc., Lead Prosper, ActiveProspect's Tools, HighLevel, and many more. P.S. I'm pretty sure that we're the first lead capture tool to have created a seamless universal approach... huge props to the engineering team on this one. Now... don't go using it just yet. We have to double and triple check for production bugs and create documentation for each of the different tools to make configuration easy, because it turns out there are few dozen different use cases for 1:1 dynamic consent. So, over the next 3 weeks, I’ll be all hopped up on caffeine and prednisone (prednisone not by choice—my kids gave me pneumonia for Christmas) making sure everyone is fully configured.

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Here's how to grow your MedSpa... Focusing on high-demand services such as facial treatments and body contouring can cater to evolving consumer preferences and drive significant revenue growth. Utilizing targeted digital marketing strategies can effectively showcase advanced treatments and success stories, increasing visibility and attracting new clients. Excelling in client service will not only boost client retention but also enhance overall business reputation and client recommendations.

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Frustrated because the output you get from AI is always robotic and sounds nothing like you? Custom Instructions like Gems for Gemini or Custom GPTs for ChatGPT are the answer. Learn more in this snippet from an episode of The AI Hat Podcast.

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THERE ARE BETTER WAYS TO SPEND OUR MONEY Rohan Silva says there are better ways we could have spent the PsiQuantum money. Hard to argue with that. Not sure I'd have led with "tax breaks for angel investors", although that's part of the solution without a doubt. What our software start-ups need is more runway. So that means faster and simpler access to funding, whether private of public, and tax policy that doesn't punish them the moment they're successful. Imagine what our software industry could look like if $500M was pumped into hundreds of businesses rather than just one. https://lnkd.in/djPsvtBR

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I just signed up to use this AI marketing program. EvyAI http://www.evyai.com https://lnkd.in/eHYSUxpW EvyAI works synergistically with LinkedIn. I was looking for a marketing program that I could use with LinkedIn Navigator and I found this guy favorably reviewing EvyAI https://lnkd.in/euknZSJt Before hiring a marketing company that charges thousands, check out EvyAI, because they are probably using a similar program. EvyAI has a free program that offers some features and they have a very reasonably priced plan. #marketing #AI #LinkedIn

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Trust: Curated newsletters show you are committed to providing community value. 👉 https://lttr.ai/AXFw2 #CuratedLetters #AutomatedEmailMarketing #EffectiveEmailMarketing #passiveincome #emailnewsletters #CreatorEconomy #EmailMarketing #SavingTime #GeneratingPassiveIncome

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How does OttoQa score your calls to 94%+ accuracy? We don’t just let the AI run calls. We don’t score only what your agents say. We don’t just rely on Yes/No answers. 𝙒𝙚 𝙨𝙘𝙤𝙧𝙚 𝙩𝙤 𝙩𝙝𝙚 𝙨𝙘𝙤𝙧𝙞𝙣𝙜 𝙘𝙪𝙡𝙩𝙪𝙧𝙚 𝙤𝙛 𝙮𝙤𝙪𝙧 𝙤𝙧𝙜𝙖𝙣𝙞𝙯𝙖𝙩𝙞𝙤𝙣. Each QA form and question is carefully crafted by an OttoQa trained prompt engineer to ensure Otto scores exactly how your internal team would. Some questions need to be black-and-white, while others allow for more flexibility. We build that nuance into each question, mirroring your organization’s strategy for QA. Check out this short video to see how we do it! #callcenter #contactcenter #cx #callcentergeek #autoqa  

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If you are wondering what AppLovin is and why it's up 700% this year read on: AppLovin Corporation is a mobile technology company that specializes in providing solutions for app developers to market, monetize, analyze, and publish their mobile applications. Here's a detailed look at what AppLovin does and why it has gained popularity: What AppLovin Does: User Acquisition and Marketing: Through its platform, AppDiscovery, AppLovin allows app developers to reach potential users effectively. It uses AI to match advertisers with the right audience, optimizing for return on ad spend (ROAS) or specific in-app events, like purchases or level completions. Monetization: AppLovin's MAX (Mobile App eXchange) is a mediation platform that enables publishers to maximize ad revenue by running real-time competitive auctions for ad space within apps. This gives publishers the ability to earn more by ensuring they get the highest bid for their ad inventory. Analytics: With tools like Adjust, AppLovin helps developers measure, attribute, and prevent fraud in their mobile marketing campaigns. This provides insights into user behavior, campaign performance, and helps in optimizing marketing strategies. Game Publishing: Through Lion Studios, AppLovin works with developers to publish and promote mobile games, providing them with resources, marketing, and distribution channels that might not be accessible independently. Why AppLovin is Popular: AI-Driven Technology: AppLovin's use of AI, particularly its AXON algorithm, has been pivotal in its success. This technology learns from vast amounts of data to optimize ad placements and user targeting, leading to better results for both advertisers and publishers. End-to-End Solutions: By offering a suite of tools that cover the entire lifecycle of an app from development to monetization, AppLovin provides a comprehensive service that many developers find invaluable. Scalability: AppLovin's platforms are designed to handle massive scale, which is crucial in the mobile app market where reaching a global audience quickly can determine an app's success. Strong Market Position: As one of the major players in mobile ad networks, second only to giants like Google and Meta, AppLovin has established a significant presence in the industry, making it a go-to for developers looking to scale their apps or games. Innovation and Growth: The company's focus on innovation, like the introduction of in-app bidding with MAX, has kept it at the forefront of mobile advertising technology. Also, its strategic moves, like acquisitions and investments in game studios, have helped it grow its reach and influence. Financial Performance: AppLovin's business model has proven highly profitable, with its software services contributing significantly to its revenue, which has attracted investors, thereby increasing its stock value and public interest.

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Every journey begins with a first step. Your journey to becoming the go-to-dispensary in your area will be no different. But for this journey, you’re going to need a map. Here's a breakdown of the audit and roadmap items we look at and provide to our dispensary partners... Audit + Roadmap (First 1-2 Weeks): We deep dive your data to build a roadmap for technical SEO and content that will have the greatest impact on your rankings and traffic as quickly as possible. This process requires a detailed review of the following factors: 1) Google Business Profile Identify and recommend potential optimization opportunities such as: Enhanced business descriptions, FAQs, photos, reviews, and more. 2) Content Look at all pages on the website to identify content opportunities and align on a content strategy that will help you drive more traffic. 3) Technical SEO Identify and recommend plans for critical Technical SEO gaps like Meta Descriptions, Schema, Interlinking, Rendering, and more. 4) Conversion Identify and recommend plans to optimize your website’s UX to maximize conversions like click-throughs to the menu, checkouts, loyalty sign-ups, and more. 5) Citation Gap Analysis Audit your current GBP citation profiles against your top competitors. 6) Backlink Gap Analysis Audit your current backlink profile against your top competitors and ensure quality backlinks point to your domain. From there, our SEO Director and team builds a custom roadmap to rank on Google, spank your competition, and sell more weed. Be advised: Unlike most roadmaps, not just anyone can follow this one. You’ll need a great content writer and a developer to reach your destination. If you have that, amazing. If not, DM me. We can help.

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🚀 Ready to Unlock Your Business's Full Potential with AI? 🚀 C-level executives, are you looking to harness the power of AI to drive growth and innovation in your organization? 🤔 As an experienced AI strategist and e-commerce growth expert, I specialize in crafting tailored AI solutions that deliver tangible results. 🎯 From strategic consultations to comprehensive implementation roadmaps, I'm here to guide you every step of the way. 🤝 My services include: 🧠 AI Strategy Consultation: Assess your AI readiness and identify high-impact opportunities. 🗺️ AI Roadmap & Action Plan: Develop a customized plan to implement AI solutions and achieve your business objectives. 📊 AI Strategy & Presentation: Craft a compelling presentation to showcase the value of AI to your stakeholders. Ready to transform your business with AI? Let's connect and discuss how I can help you achieve your goals. 💡 Visit my Fiverr gig for more details and to get started: https://lnkd.in/duaYqSCD #AI #ArtificialIntelligence #DigitalTransformation #BusinessGrowth #Innovation #Strategy #Ecommerce #Malaysia

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How do you bridge the divide between product and marketing? #product #marketing #secretops Check out the episode with Derek Osgood! 🎥 Watch: https://buff.ly/49OJ8TE 🎧 Listen: https://buff.ly/3QcC8Jt

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Ever filmed a property tour and had background noise ruin the footage? Here's how to fix that using CapCut's isolate voice feature. Open the app, import your video, and select it in the timeline. Tap "isolate voice" and choose "keep voice." Preview the result, and if it sounds good, hit export. Let me know if this helped, and subscribe for more tips!

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here’s a breakdown of the 7 types of content I’m creating, how often I do it, and how it impacts my 2 primary businesses: 1. Writing 1 book book per year (my 5th book comes out on May 7th): attracts some clients to PACIFIC CAPITAL and Platinum Elevated, expands my audience reach and gets me invitations to speak on some big stages. 2. Writing 365 LinkedIn posts per year: attracts some clients to both of my primary businesses, was the main driver for 2024 Platinum Elevated members, connects me to all of my new team members hired, also connects me to other business professionals to refer to. 3. Writing 100-140 newsletters per year: keeps my thoughts top of mind for people who already are connected, clients of PACIFIC CAPITAL often forward and share the email to family and friends. If I miss a couple weeks without sending my newsletter, I get a lot of people asking what’s up. 😂 4. Vlogging on Instagram stories pretty much all the time: no idea if it actually impacts my businesses, but it’s my most creative outlet because I enjoy making video reels, and vlogging about family, vacations and sports… definitely shows the most personal side of me to business connections and clients. 5. Being a guest on 150-200 podcasts per year and recording 100+ podcasts episodes as a co-host per year: definitely increases audience reach, gets our messaging out there for the right fit clients of PACIFIC CAPITAL and Platinum Elevated. 6. Writing 12-20 articles for Entrepreneur Media every year and now being on the Forbes Business Council and writing 12-20 yearly for them too: not sure of the exact business impact, but I believe it establishes some level of credibility. 7. Being quoted in media weekly and doing around 6-10 live television interviews per year: not sure if it actually brings new clients to our businesses but the articles are shared and strengthen credibility for potential clients. Okay, there you have it. I popped the hood for ya this morning! Hope that was interesting to at least a couple of you because I get asked about it all the time — I don’t think founders can escape the responsibility of spreading the message of your business and creating content! When asked “where do your new clients come from,” it seems like everyone always goes with the easy answer that “word of mouth” is their #1 source of business. While I could say that’s the case, I could also say that my consistent content efforts drive a ton of business!!

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Can AI Stop School Gun Violence? School shootings are a very sensitive subject, but a serious concern that's growing rapidly, especially in the US. There's no single solution, but new technologies like the Cover Imaging System offer a way to at least try preventing these tragedies. This is a new technology aimed at preventing school shootings by catching weapons before they enter the school. The Cover Imaging System is like a security scanner for schools. Here's how it aims to fight shootings: Sees Through Bags and Clothes: Imagine a scanner that uses safe, radio-like waves to see what's hidden underneath clothes and backpacks. AI Detects Weapons: The scanner creates an image and AI checks that image for things that look like guns. Alerts School Staff: If a weapon is spotted, the school is alerted so they can take action. There's no easy answer to stopping school shootings, but this type of technology might be a step in the right direction. What do you think? Follow Endrit Restelica to stay up to date with tech. #Technology #AI #Safety

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Your attention is a precious, finite resource that shapes your identity and is heavily sought after by tech giants and advertisers. Companies like Google, Facebook, and TikTok use sophisticated algorithms and psychological tactics to capture and monetize your focus. While advertisers may pay only thousands for access to your attention, they potentially extract millions in value over your lifetime. This attention marketplace operates on an industrial scale, often at odds with your well-being. Reclaiming control of your attention requires self-awareness, environmental design, and patience to rewire ingrained habits. Understanding the true worth of your attention is crucial in navigating today's digital landscape and maintaining agency over your most valuable asset – your focus. https://lnkd.in/gpwzWPVx

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“Do not let what you cannot do interfere with what you can do.” - John Wooden🧡 New Turmeric & Tequila™ Cast Up: 213. Mastering Marketing: SEO and Business Wisdom from Dean Mercado 🔗👇🏽 Welcome to another enlightening episode of the Turmeric & Tequila Podcast, where authentic conversations reign! Today, we’re thrilled to have Dean Mercado, a seasoned entrepreneur, author, and founder/CEO of Dean Mercado company, joining us. Dean delves into his journey from athlete to entrepreneur, revealing the pivotal moments that compelled him to leave a secure corporate job to forge his own path in the world of online marketing and business coaching. In this episode, we dissect the essence of brand authenticity, the courage it takes to stay true to one’s values, and the impact of these choices on both brand longevity and personal mental health. Dean brings to the table invaluable marketing wisdom, including the crucial steps of establishing a strong niche, investing in one’s brand, and understanding the target audience. Kristen Olson, our host, shares insights from her own experience with growing this podcast and securing its first title sponsor. Together, they explore the significant shifts in entrepreneurship over the last 25 years, emphasizing the importance of mentorship, mental health, and aligning business success with personal happiness. Whether you’re an entrepreneur, a marketer, or just someone curious about creating a life you love, this conversation promises rich insights and practical advice for anyone looking to leave a mark in their field. Stay tuned as we dive into these topics and much more, right here on Turmeric & Tequila. Highlights & Bios👇🏽 . . . #marketing #seo #relationships #marketingdigital #marketingtips #digitalmarketing #greatness #successmindset #personaldevelopment #colorado #mentalhealth #awareness #community #missiondriven #selfimprovement #varsity #turmeric #podcast #family #athlete #purpose #influencer #formation #mindset #opportunity #womeninbusiness #entrepreneur #balance #consciouschange #❤️ KO Alliance, LLC Colorado Rising Stars Lacrosse, LLC

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