JOHN GADD

Stay ahead with Taylor! Our latest report on Commercial Print Market Trends for late 2024 and early 2025 is here. Explore insights that matter most to your business. Read it now! #CommercialPrint #MarketTrends

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Direct mail marketing is making a comeback in the digital era. Street Fight Magazine delves into how businesses can integrate direct mail into their marketing strategies, connecting with customers in a tangible and personal manner. From creative design to data-driven targeting, direct mail proves to be a powerful complement to digital marketing efforts, engaging customers on a whole new level. Check out the insightful article here: https://lnkd.in/er3PQamh #directmailmarketing #businesstrends #directmail #marketing

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Join us in one of our upcoming webinars to learn how Direct Mail Boost can help you get more impressions out of a single mail piece. Our [super awesome] resident expert in omni-channel marketing Karly Keenan will explain the why and the how. 🚀📬🚀

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Promotional products are items branded with a company’s logo or message, used in marketing and sales to promote a brand, event, or campaign. They can be highly effective in increasing brand awareness, creating customer loyalty, and generating leads. Here are some tips on using promotional products effectively: -Choose Relevant Items: Select products that align with your target audience’s needs and interests. For example, tech-related items like USB drives or phone chargers are great for tech-savvy audiences. -Branding: Ensure that your company’s logo, name, and contact information are clearly visible on the product. The design should be eye-catching but not overwhelming. -Usefulness: Choose items that recipients will find useful in their daily lives, such as tote bags, water bottles, or notebooks. The more frequently an item is used, the more exposure your brand gets.

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A Timely Direct Mail Reminder in Honor of National Poster Worker Day (July 1st) When your marketing efforts add up, so does your revenue. Our omnichannel solutions maximize your ROI by allowing you to reach your customers wherever they are - including in their homes. We're so grateful for the hardworking postal workers who help ensure our mail arrives at its destination! Check out our blog post to learn more about how direct mail can reinforce your advertising campaign. #DirectMail #Marketing #Omnichannel #NationalPostalWorkerDay

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Networking is key to business growth! This article shares 5 tips for building strategic alliances. Want to make a lasting impression? Let us design and print standout business cards that reflect your brand. Contact us today!

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Swag marketing is a vibrant and effective strategy that elevates brand visibility and loyalty in a way that traditional advertising mediums struggle to match. When we say, "We do it all," it's not just a boast about our range of services; it's a commitment to creating a comprehensive and immersive brand experience. From custom-designed apparel and accessories to innovative gadgets and gizmos, swag marketing allows a brand to physically infiltrate the lives of its target audience, turning everyday items into potent reminders of the brand's presence and values. This approach leverages the power of tangible products to create a tangible connection, making the brand a part of the consumer's daily life. By doing it all, these companies are not just providing a service; they're crafting a unique narrative around their brand, ensuring it resonates deeply with their audience. WE ARE SWAGABILITY! PRINT IS EVERYWHERE AND, IN EVERY WAY, BOOKS, NOTEPADS, MAGAZINES, MENUS, PENS, COFFEE CUPS, BOXES, MAILING, TO SHIPPING GET YOUR BRAND OUT THERE! / #CALLME 😉

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Join one of our webinars to learn about how we can help you gain control of your branded assets, while giving your teams access to the collateral they need.

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Where should component manufacturers focus their 2024 marketing efforts?   For many component manufacturers, the inventory sitting with distributors and customers is (still !) having a big impact on performance. Sound familiar? So where should you focus your marketing efforts this year?   The answer is simple: any activity that directly drives new business opportunities to lower that inventory position, which includes search engine optimization (SEO).   So why SEO? Because the visitors who have made it your site today have already navigated the buyer’s journey and represent real, potential new customers — and SEO (done the right way) brings more of them. Lectrix is a specialist SEO agency for the components industry. Contact us for a free performance evaluation.

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Direct Mail: Your Secret Weapon for ROI in 2025 In today’s digital overload, direct mail is more than just relevant—it’s leading the way with an average ROI of 29%, outperforming many digital channels. It’s not just mail; it’s a strategy. When you pair tactile, personal messaging with data-driven targeting and creative design, you get campaigns that truly stand out—and convert. Curious about how direct mail can elevate your marketing? Let’s connect and explore how we can create impactful, results-driven campaigns together. Reach out today! [email protected] https://alliedrethink.com/ #DirectMail #MarketingSolutions #DriveResults

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Is it time to explore the sale of your promo/swag/uniform or print business? If you’re like most business owners, you have thought of selling your business from time to time. Whether you are looking to retire, start a new career, or cut back on the amount of time you are spending at work, we can offer an ideal exit strategy for you! If you’re interested in selling your business, let’s connect! Proforma is the $600 million sales and marketing leader powered by robust tools, resources, and the industry’s most cutting-edge technology. We’re seeking aggressive growth through pursuing acquisitions of print/promotional products distributors and print shops. As a fellow business owner, I know how hard you’ve worked, the risks you’ve taken, and how proud you are to be where you are today. I invite you to discover how you can maximize the sale of your business as well as gain pertinent information regarding: ·       Business valuation ·       Maximizing sale value ·       Succession planning If you are interested in discussing the sale of your business, be it now or sometime in the future, I would welcome the opportunity to learn more about you and your company. Please feel free to contact me at 602.327.3622 or 602.888.0708 or at [email protected] for a confidential discussion. I have been associated with Proforma for the last 12 years, owning and operating a Phoenix, AZ franchise. We are an INC 5000 recipient! We have been associated with Proforma for the last 12 years, owning and operating a Phoenix, AZ franchise. Work with an INC 5000 recipient! Cheers to a better future!

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At BPI Color, we understand that your website is more than just an online presence—it's your brand's digital front door. That’s why we’re thrilled to offer custom web design and hosting services that not only look stunning but drive results. Our team crafts tailored websites designed to captivate your audience, communicate your message clearly, and provide a seamless user experience. Whether you’re building your brand from the ground up or refreshing your current site, our strategic approach ensures your business stands out in a crowded online space. Ready to transform your digital presence and engage your audience like never before? Learn more about how we can bring your vision to life: https://lnkd.in/gtG7nH8Q Let’s create a website that not only represents your brand but elevates it. #WebDesign #DigitalBranding #BPICOLOR #BusinessGrowth #BringYourBrandToLife

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Every business goes through tough times. We’ve had our fair share of them. But it’s how you handle those moments that define your long-term success. We’ve been through market downturns, economic challenges, and shifts in the print and digital marketing industry. What’s gotten us through is a combination of resilience, adaptability, and staying focused on our clients' needs. When things get tough, it’s easy to panic or react impulsively. But I’ve found that if you keep your eyes on the bigger picture and continue to serve your clients with the same dedication, you’ll come out stronger.

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Transform your walls into a marketing masterpiece with Taylor! Studies show that 82% of businesses see a positive effect on brand recognition with wall murals. Check out our blog to explore how wall murals redefine the purpose, mood, and identity of a space. #TaylorCorporation #TaylorVisualImpressions #Experiential #WallMurals #BrandRecognition #VisualMarketing

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🚀 New Episode Alert! 🎙️ Join us on the latest episode of The Think Factory Podcast™, hosted by OGC Solutions® LLP Solutions, as we dive into the evolving book printing industry with Joe Upton, Vice President of Business Development at Gasch Printing. 📚 Joe shares insights on the shift from traditional offset printing to digital methods, highlighting how these advancements are helping publishers reduce inventory and waste while adopting more flexible practices. 📈 We also explore the rise of print-on-demand models, the impact of COVID-19 on demand and supply chains, and the integration of analytics for optimizing operations. This conversation offers a valuable perspective on how the industry is adapting to the changing needs of publishers and readers. Don't miss out on this insightful discussion! 🔗 Listen here: https://conta.cc/3PcHt2t #ThinkFactoryPodcast #OGCSolutions #BookPrinting #DigitalPrinting #PrintOnDemand #PublishingIndustry #Podcast

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It can be hard to stand out in a crowded market. Discover how to boost your business visibility and awareness in our latest Marketing Minute video. Gain valuable insights and practical solutions to ensure your brand shines. Watch the full video here: https://bit.ly/3B3ZPw1 #BrandMarketing #Entrepreneur #BusinessOwners

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