About
I’m Rob Timmermann, the founder and CEO of Timmermann Group, a full-service digital…
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Articles by Rob
Contributions
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Your client demands high-volume keywords with low relevance. How do you navigate this SEM dilemma?
First, I’d determine if the keywords lack relevance or simply have low purchase intent. If they’re irrelevant, I’d show the client why targeting them wouldn’t align with their goals. However, high-volume, low-intent keywords can still be valuable. SEM isn’t just PPC; it includes SEO strategies, too. These keywords can drive top-of-the-funnel traffic and uncover opportunities for topical relevance. Analyzing search terms from PPC campaigns can also inform future content like blogs, turning low-intent traffic into long-term value.
Activity
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SEO for a roofing client in a major metro. 💥 From position 30 on the third page of Google... To position 6 on the first page of Google... 45…
SEO for a roofing client in a major metro. 💥 From position 30 on the third page of Google... To position 6 on the first page of Google... 45…
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While our PEO consulting has zero bias, I’m a heavy heavy lean for Shapiro Dental and my amazing brother Kyle Shapiro and sister-in-law Taylor…
While our PEO consulting has zero bias, I’m a heavy heavy lean for Shapiro Dental and my amazing brother Kyle Shapiro and sister-in-law Taylor…
Liked by Rob Timmermann
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This week marks the beginning of an exciting new chapter as I step into my role as CEO of peomg. Like so many great businesses, our journey began at…
This week marks the beginning of an exciting new chapter as I step into my role as CEO of peomg. Like so many great businesses, our journey began at…
Liked by Rob Timmermann
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I successfully ran my first craft fair booth over the weekend at Pattonville High! I’m super grateful to everyone who stopped by to chat or purchase…
I successfully ran my first craft fair booth over the weekend at Pattonville High! I’m super grateful to everyone who stopped by to chat or purchase…
Liked by Rob Timmermann
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I’m lucky to know two incredible professionals who are currently exploring new opportunities where they can make a real impact! 🚀 If you’re looking…
I’m lucky to know two incredible professionals who are currently exploring new opportunities where they can make a real impact! 🚀 If you’re looking…
Liked by Rob Timmermann
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