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Aishwarya Gupta Aishwarya Gupta is an Influencer

Helping brands grow & build meaningful connections with consumers | Top Voice | Brand Management | Consumer Research | Brand & Digital Strategist | Media Management | Storyteller | @Angel One | Ex-Paytm, Upstox, TikTok

As India’s festive spirit sets in, consumer behavior reveals an interesting shift – affordability without compromise is the new demand. The surge in refurbished smartphone sales, especially 5G handsets, highlights how people in Tier 2 and Tier 3 cities are making smarter choices. They’re upgrading to premium devices while staying within budget, blending aspirations with practicality. This shift is more than just a market trend, it’s a reflection of how consumers are evolving. Quick commerce platforms are tapping into this mindset, offering accessible, high quality devices that fit their needs. It’s not just about buying a phone anymore, it’s about making informed, value driven decisions that resonate with today’s savvy shoppers. #ConsumerDurables #Smartphones #Devices #ConsumerBehaviour

joginder kumar

trade marketing manager at Gulf Oil Lubricants India LTD. ( Randstad India pvt ltd)

5mo

I agree

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joginder kumar

trade marketing manager at Gulf Oil Lubricants India LTD. ( Randstad India pvt ltd)

5mo

Great adviceuug

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