Alexandra Wendt’s Post

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Strategic Communications Leader | Transformation Expert | Executive Advisor | Brand Positioning | Internal & External Communications

In today’s fast-paced business world, nearly every major corporation has embarked on transformation programs, but sadly, only 12% achieve lasting success. In their insightful article "Transformations that Work" in the May-June edition of Harvard Business Review, authors Michael C. Mankins and Patrick Litre describe their six key practices that set successful transformations apart: ✅ treating transformation as an ongoing process ✅ integrating it into daily operations ✅ managing organizational energy wisely ✅ replacing benchmarks with aspirations when it comes to goal setting ✅ driving transformation programs from the "middle out" rather than top-down  ✅ and securing substantial external capital right form the start. Based on inspiring real-world examples from Dell, Ford, Virgin Australia, Adobe, Amgen, and T-Mobile, the authors showcase that successful transformations employ a proper transformative strategy that can lead to dramatically enhanced market positions and true operational efficiencies. An interesting read for anyone involved in corporate transformations!

This is a thought-provoking overview of transformation in the business landscape. The emphasis on integrating transformation into daily operations really resonates, as it highlights the need for long-term commitment. Have you found any particular case study especially compelling from the article?

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