Is your trade show booth stuck in the past? (We've all seen them!) Stand out from the crowd and maximize ROI with these impactful design tips. I've written this article to dive deep into crafting experiences attendees will LOVE. Discover how to: Target your audience and design a booth that resonates with your ideal customer. Set SMART goals: Track what matters & design to achieve them (think coffee bars & lead gen!) ☕️ Create show-stopping visuals: Master messaging, graphics, & lighting to keep visitors engaged. ✨ Embrace sustainability: Reduce your environmental impact & boost your brand image. ♻️ Follow up like a champ: Turn fleeting connections into lasting leads with a strategic plan. Stop wasting money on forgettable booths! Read the full article here: https://lnkd.in/eMTZfH6K #tradeshowmarketing #marketingtips #ROI
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Turning experts into household names | Content, LinkedIn and email growth marketing for women and nonbinary leaders | Gender and authority researcher
9moThis is cool. I've never thought of improving a trade show booth (not my industry lol) but the tips are solid for general presentation. Plus, I like thinking about a different application than I'm used to. (And fortune is INDEED in the follow up. I've never heard that phrase and I love it.)