Girish Karthik’s Post

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Helping SaaS and WordPress brands with Funnels & Email Marketing

A prospect has entered your funnel. How long should you keep them in a follow-up sequence? To be obvious, there is no definite time frame. You can keep the prospect in the product/service specific sequence for a month. Share value-rich content Tell them hacks and methods they can deploy for effective results Industry trends and benchmark Interesting case study on how your customers make use of your product If all these attempts if your prospect still didn't convert.... Move them to your monthly or weekly newsletter. Maintaining a value-rich newsletter is a tedious job But, the benefit you unfold from it is multifold Imagine this scenario... You pool your prospects in a channel or email continuously provide them with value you drop about the latest sale or product launch The result you reap from the traffic you own will give you the initial momentum to promote to new audiences. How long do you keep your audience in your follow-up sequence? #leadgeneration #funnel #leadnurturing Day 32/100

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