🆕 The 2025 Presales Landscape Report is here! Going into the new year, scaling and delivering tailored demos remains a top challenge for presales teams. Solutions Engineers — the backbone of presales success — are still spending countless hours building demos from scratch, maintaining environments, or supporting early-stage deals, instead of focusing on well-qualified prospects. That’s why we created the 2025 Presales Landscape Report: ✅ Learn how to create interactive demos that let prospects self-qualify ✅ Discover how to empower AEs with reliable live demos ✅ Cut SE involvement by 20% with a scalable demo program ✅ Build customized demos for later-stage deals with less effort This report, based on a survey of 100 enterprise Solution Engineers, is packed with actionable insights to optimize your presales process and win more deals 🏆 Download your complimentary copy of the report here and set your presales team up for success in 2025: https://lnkd.in/ePXbYKwd #Presales #Demos #InteractiveDemos #DemoProgram
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💥 Is your presales team ready to take center stage in 2025? 💥 Sales Kickoffs (SKOs) are the perfect opportunity for presales to reframe their role as strategic experts while equipping sellers for success. By introducing a well-designed demo program for the new year, presales can provide sellers with reliable, repeatable demos that allow them to take charge of early-stage opportunities. This shift frees up presales to focus on higher-value work, like custom solutions and proofs-of-concept—and SKO is the ideal moment to make it happen. That’s why we created "The Presales Guide to Running a Killer SKO in 2025." This guide gives you the tools, session templates, and practical tips to: 📊 Roll out a scalable demo program 🛠️ Arm your sales team with demos that fit every stage of the funnel ⚡ Transform your SKO into a launchpad for presales to drive value all year long Download the guide to get started and make 2025 your most impactful year yet: https://lnkd.in/eat8GdfB #Presales #PresalesInfluence #Demos #DemoProgram #SKO
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50% of demos given are repetitive! That means your sales engineers are spinning their wheels giving the same demo over and over. Stop wasting time on repetitive, time-consuming demos that draw out the sales cycle. Instead, start using tools that automate these demos and give your presales team precious time back. Check out the only Presales focused report for insights. https://lnkd.in/gWevdr8V #scalingpresales #presales #salesengineers #demoautomation #consensus #buyerenablement
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Maximize Sales with Demo Automation Insights Discover how demo automation tracks user interactions, enabling tailored discussions that address prospects' specific interests and concerns. Transform every meeting into a powerful opportunity to connect by leveraging valuable insights for more effective and impactful conversations. Are you ready to master the art of presales? 🚀 Dive into the Presales Mastery Course at Presales Handbook and elevate your skills to the next level! 💼✨ https://lnkd.in/d3i9CKqW Explore a wealth of content and templates at Presales Handbook to boost your career! 📚💡 #DemoAutomation #LeadTracking #SalesStrategy #BusinessInsights #EffectiveMeetings #ProspectEngagement #SalesGrowth #CustomerNeeds #TailoredApproach #MarketingAutomation
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If you weren’t able to join us live for our recent webinar, “Aligning Sales & PreSales for Winning Demos”, don’t worry—you can still catch all the insights! 🎥 Watch it on demand here: https://lnkd.in/dwkjHR9T Don't miss out on: ✅ Best practices for aligning teams ✅ Real-world examples of winning demo strategies ✅ Expert tips to drive results #salesenablement #winningdemos #presales #webinar
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Demonstrating the impact of your presales team is essential for securing resources and driving strategic influence within your organization. At our recent Demos Reimagined event, a power panel of presales leaders, led by Chris Mabry of PreSales Collective, shared their top strategies for proving the value of presales teams and securing essential resources for growth. Here’s what they recommend: 💭 Leverage customer insights to identify gaps in the customer journey, and share these findings with product and marketing teams. 🤝 Build strong partnerships with Account Executives to enhance presales value on complex deals. 📊 Track metrics that matter, such as win rates, average deal size, and the effect of presales on deal cycle time. 💲 Prioritize revenue-driving outcomes over activity-based metrics. 📈 When advocating for new tools, present ROI estimates and engage team members in the selection process. 👥 Align headcount requests with the company’s growth trajectory and strategic product goals. Proving the value of presales goes beyond metrics; it’s about aligning strategically across the organization. Catch the full session recap on our blog! https://lnkd.in/ePz-2WHa #Demo #DemosReimagined #Presales #Panel
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Presales teams: Learn how to leverage a maturity model to boost strategic impact 📈 During Demos Reimagined, Chris Mabry, General Manager at PreSales Collective, shared his game-changing framework to help presales teams grow from basic support roles to essential players driving company strategy. Using the “Presales Maturity Model,” he outlined five stages, from Resource to Revenue Leader, each representing a new level of influence and value within the organization. How to make the shift to the next stage? Here are some key tips: 1️⃣ Brand the Year: Signal change by setting yearly goals for team development. 2️⃣ Create Councils: Collaborate with departments like marketing and sales to improve influence. 3️⃣ Tie Efforts to Revenue: Show execs how presales drives revenue to justify budget requests. 4️⃣ Grow Gradually: Expand influence one step at a time, building trust and visibility. 5️⃣ Enable Customers: Focus on retention and growth through customer nurture programs. Read our recap or watch the session on-demand to explore the roadmap: https://lnkd.in/e2Ki-vAp #Demos #Presales #PresalesMaturity
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Refine your approach to manage a team of Presales Engineers effectively. 🚀 Focus on strategy before jumping into demos. Once you've got a solid plan, you'll win clients over with ease! 👩💼👨💼 👀 Follow me for presales advice & tips. #PresalesExcellence #SalesStrategy #ClientSuccess #presales #presalesconsultant #businessdevelopment #salescycle #sales #PresalesExcellence #EngagementStrategies #ValueCreation #RelationshipBuilding
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Take your demo program from chaotic ➡ optimized. Presales leaders: If you're ready to be seen as a strategic partner in driving sales strategy, here’s some advice on how to implement a demo program at any level of presales maturity: ✅ If your team and structure feels chaotic, start by making the case for a demo program. Calculate the cost of the time your SE team spends on administrative or non-strategic tasks. How would templatizing and scaling demos help free up that time? ✅ If you already have a few high-performing demos, ask yourself how you might repurpose those demos and build upon your foundation to create a demo library. ✅ Are you measuring the success of your demos? If not, consider asking for anecdotal feedback from sales and/or marketing on which demos work best. Tap into demo analytics to understand your prospects’ user sessions and see which content is resonating most. Learn more about implementing a demo program for your company's stage of maturity on the blog: https://lnkd.in/gU_KC2nC #Demo #DemoProgram #SalesStrategy #Presales #SE
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The best presales teams embrace experimentation to constantly evolve their demo flows. Do you? 🤔 Eventually every presales team settles into a demo flow that feels right, that gets Ooo’s and Ahhh’s, that seems to convert well to the next step. But every demo can be better, and then better, and even better. You just have to experiment. ----- An internal demo experiment just last week changed the way we demo THE key screen in all of Homerun Presales! We have been demo’ing this screen a certain way for a while now, and KUDOS to our Senior Solutions Consultant Sameer Kausar 🦆 for trying something new. Sameer changed up the opening demo flow when we first hit this screen, and he got the boost in audience engagement that he hypothesized he would. So he tried it again on his next demo. Worked well again, and it also felt better to him as the SC giving the demo. He broadcast his experimental change in our internal Slack channel, and so our CRO tried it on his next demo. BOOM! 💥 ALL his demo attendees INSTANTLY LEANED FORWARD as soon as he did it 🖥 👀. Sameer’s change is now THE way that we demo that screen in Homerun. 🙌 That is, until we experiment again... and again... and again... 😎 ----- If you want to see how demo experiments can change a demo flow and the new way we demo the key screen in all of Homerun… request a demo: https://lnkd.in/gYKA6UvE #presales #salesengineering #technicalsales #salesengineer #cro #sales
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How much of SE time is effective, and how much is wasted? Here's how SEs currently spend their time each week: - 22% of time is spent on technical demos. - 15% of time is spent on discovery. - 14% of time is spent on repetitive intro demos! Intro demos is the least-effective use of presales time! Between back-to-back intro demos and the explosive demand for Presales generally, they have become a bottleneck! SE teams burn out quickly and the buying experience suffers. It gets much worse when... - Your Sales team is growing. AEs ramp in three to four months. SEs ramp in six to twelve. - You move down market, where high touch doesn't work and margins break. - You don't know the stakeholders. AEs engage eleven stakeholders per deal. SEs only engage four. B2B is complex, painful and slow, but it should be simple, pleasant, and fast. Scaling Presales and enabling buyers is the best way forward! #scalingpresales #demoautomation #consensus #presales #sales #solutionsarchitect #buyerenablement
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VP Solutions & Partnerships @Reprise | GTM Strategist
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