Make the first look at your product crystal clear: 1. Show them what you sell 2. Add some key traits or callouts to position the product 3. Have a clear, accessible action 4. Pull in social proof Let us take a look at your site, and try us FREE – we'll send you a conversion optimized section on your site within 2 days https://lnkd.in/gBGgzMF2
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Don't let them deceive you. It might have worked in the past but not anymore. A good product will NOT sell itself. Here's what will happen if you don't market your good product: 📍Average and poor products will market their products. 📍People will notice those brands and buy. Why? Because that's what they are aware of. At best, you will get a few customers from your network. The few customers also helps you bring few customers. That's all. So you end up being: 📍The good product owner with few customers. 📍Angry that substandard products are selling. 📍Hoping the customers will change their ways and come to you. What you should do instead: Fight for your product. Well, not literally. 📍Put your product in people's faces. 📍Get their attention. Invest in marketing. 📍Result? People start noticing that your product is better. 📍They start buying from you and recommending you to their friends. 📍You keep marketing and getting new customers. So you monetize from Marketing + Retainers + Referrals. Instead of only Retainers+ Referral. Now isn't this a better strategy? Trust this helps.
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"brand indoctrination" 😂 In all seriousness, welcome flows are interesting places to be Victor. for eCom owners: how good yours is shows how well you know your customers (or lack thereof) Even if you haven't got much to begin with, it's okay as long as you don't let it sit and waste away. after all, we all start somewhere :) I generally address all curiosity-fuelled questions and potential objections or skeptics in the welcome flow. That ends up covering (in one way or another): - social proof, - brand proof points, - UGC, - best sellers and - new collection (ft. a Dynamic feed tailored to this user's site behaviour) - comparisons When relevant, the first welcome email is tailored to the unique problem the audience wants to solve: e.g. their biggest skin concern (beauty brand) or their biggest health trouble (supplement brand) what's the best welcome email you've ever received?
Co-founder @ Obzia | $25M+ generated in email sales | Email & SMS marketing that *actually* maximizes revenue for ecommerce brands | Worked with over 30 brands 🚀
The welcome flow is one of the most impact flows on your immediate revenue 💰 Yet 9 out of 10 welcome flows I see are way too short and suboptimal. Steal our welcome flow framework below to convert more of your traffic into first-time purchasers. Email 1: Welcome + opt-in offer Email 2: Brand indoctrination Email 3: Social proof Email 4: Problem meets solution Email 5: Offer expiring + bestsellers Email 6: Product quiz Email 7: How our products are made Email 8: New and different offer
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How to Target Emotions in Sales People do not necessarily buy what they need. They buy what they want. You can trigger them to want your product by targeting their emotions. So, how do you do that After you have studied your customers, knowing their needs, desire and personal goals Then, ✔️ Use stories Tell them the story of how your product made someone else feels and how it improved their lives ✔️ Focus on feelings not just features Show them how it will make them feel confident, secure, happy, or successful? ✔️Use words that evoke positive emotions like security, happiness, and success that resonate with them With these tips, you can leverage your customer's emotions to grow your business. Find this helpful? Repost Follow for more marketing tips P.S: Do you target emotions in selling your products?
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Stop selling useless products. 80% of your success depends on the product you sell. Why focus on product? Because no matter how great your marketing is, if the product isn’t something people want, it won’t sell. What I recommend to do to make sure your product rocks: - Look for products that fix common issues or fill gaps in the market. If your product solves a real problem, it’s already halfway to success. - Research what’s trending, see what’s in demand. Explore social media to see what people are talking about. - Sell what you know and love. Passion translates into authenticity, which customers can definitely sense. Plus, being knowledgeable means you can answer any and all customer questions with ease. Are you agree with my statement?
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Do you want to sell more products? Here are 3 science-based tips: 1️⃣ Use Social Proof People want to do what others have already done. That's Social Proof. Use customer reviews, testimonials, or social media shares. 2️⃣ Build Urgency People want what they can't have. That's The Scarcity Effect. Create limited-time offers, flash sales, or exclusive discounts. 3️⃣ Use Anchoring People rely on the first piece of information they receive. That's The Anchoring Effect. Show a higher-priced product first, making your price-point seem smaller in comparison. Use these tips to sell more products today. But remember, it's not about tricking people - it's about making their decision-making process easier. #personalselling
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Let me guess. You’ve got an amazing product. You’re promoting it everywhere—ads, social media, email. But… sales are flat. Here’s the truth… People aren’t just buying products. They’re buying stories. Your customers want more than features and specs. They want to know why your product matters, what problem it solves, and how it fits into their life. Storytelling beats product pitches every time. People don’t remember what they scroll past—they remember stories. Tell the story behind your product. Why it was made, who it helps, and how it changes lives. Give them a reason to buy, not just to look.
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The Unspoken Challenges💪🏽… 📲 Selling digital products can be a real hassle, trust me, Late nights, countless revisions, and moments of doubt are all part of the journey. patience and consistency are everything. 🌱 There were days when I wanted to give up, but I kept reminding myself why I started. It's not just about the product, it's about believing in yourself and your vision. Keep showing up, keep improving, and keep connecting with your audience. The results may not be immediate, but they will come. Stay patient, stay consistent, and remember that the journey is just as important as the destination. Comment “goals” to start your new journey SHARE YOUR THOUGHTS IN THE COMMENTS👌🏽 FOLLOW ME FOLLOW ME FOLLOW ME
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Two identical products. Same features. Same price. One sells 10x more. The difference? The person behind the product. In today's market, people have endless options. They can find a similar product with a quick Google search. So why should they choose you? The answer: Because they believe in you. When people buy into you, they're investing in: ↳ Your story ↳ Your values ↳ Your mission ↳ Your expertise ↳ Your unique perspective They're not just buying a product. They're buying a relationship. Think about the brands you're loyal to. Chances are, you feel a personal connection to them. That's the power of personal branding. Instead of trying to make your product 0.001% better than your competition. ↳ Make people buy into you. The product sales will follow. Repost to help others out there ♻️ P.S. I help founders and coaches leverage LinkedIn. If you want to build and monetize your personal brand, DM me “BRAND” and I will send you details.
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Afraid of talking about your products? (You are not alone!) Many have experienced this too. They do not want to be seen as - Sale-sy - Annoying - Aggressive It will only be so if you are always DIRECTLY selling your products. (Keep it to 10% of the time) Here are how you can INDIRECTLY sell your products Without been seen as aggressive. 𝟏) 𝐓𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐭𝐞𝐬𝐭𝐢𝐦𝐨𝐧𝐢𝐚𝐥𝐬 - Share real stories from customers - Focus on their transformation - Let their wins do the talking 𝟐) 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐬 𝐚𝐧𝐝 𝐛𝐞𝐧𝐞𝐟𝐢𝐭𝐬 - Explain what your product do - Show how it solves problems - Keep it clear and simple 𝟑) 𝐁𝐞𝐡𝐢𝐧𝐝-𝐭𝐡𝐞-𝐬𝐜𝐞𝐧𝐞𝐬 - Share how your product is made - Highlight the effort and care - Build anticipation 𝟒) 𝐄𝐝𝐮𝐜𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 - Share useful information to audience - Relate it back to your product - Provide upfront value 𝟓) 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲 - Share why you created your product - Show the human side behind it - Develop deeper connection 𝐏𝐒: 𝐇𝐨𝐰 𝐝𝐨 𝐲𝐨𝐮 𝐢𝐧𝐝𝐢𝐫𝐞𝐜𝐭𝐥𝐲 𝐬𝐞𝐥𝐥 𝐲𝐨𝐮𝐫 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐬?
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