Kinga Wilson’s Post

Curious about what candidates currently prioritize when choosing an employer? Read on for the latest insights into what candidates say they want, which priorities are backed by their actions, and which ones don't align with their behavior. By tuning your employer brand to reflect not just what candidates say but what their actions reveal, you can better attract the right talent. Our goal is to help you create a more appealing and effective employer brand. Have you noticed any trends in candidate preferences? https://lnkd.in/g9GKDhVr #EmployerBranding #TalentAcquisition #Hiring

Are you curious about what candidates currently prioritize when choosing an employer? Read on for the latest insights into what candidates say they want, which priorities are backed by their actions, and which ones don't align with their behavior. By tuning your employer brand to reflect not just what candidates say but what their actions reveal, you can better attract the right talent. Have you noticed any trends in candidate preferences? Share your thoughts with us! https://lnkd.in/ehtHYa5e #EmployerBranding #TalentAcquisition #Hiring

Wondering what hiring managers look for when they peek at your socials? In today's digital age, social media screening is changing the hiring game. Employers dive deeper than resumes to uncover candidates' personalities, behaviours, and interests. They also look for: ☑ Professionalism: The tone and content of posts can reflect a candidate's suitability for a workplace culture. ☑ Personal Branding: How candidates present themselves online can influence employer perceptions. ☑ Alignment with Company Values: Employers seek candidates whose online presence aligns with their organisation's mission and values. Read the blog: https://bit.ly/40Rj1uP #HR #TalentAcquisition #BackgroundScreening

In today's competitive market, a strong employer brand isn't just an advantage—it's a necessity. Building a robust employer brand can significantly boost your company's ability to attract and retain top talent. Let's explore why this matters: ✅ Lower Hiring Costs: Companies with a strong employer brand see a 43% decrease in cost-per-hire. Imagine saving almost half of your recruitment budget while still bringing in exceptional talent. ✅ Attract Diverse Talent: A well-maintained employer brand can double the number of applications you receive. More voices, better choices! Why should you care? Because a positive employer brand does more than just fill vacancies. It creates a workplace where employees feel valued and motivated, which in turn drives your business success. Making smarter hiring decisions starts with how you present yourself to potential candidates. Share your experiences with employer branding. Have you noticed a difference since you started focusing on it? #EmployerBranding #HiringSuccess #SmartHiring #TopTalent #360Talent

When you need to hire, do you post a job ad and cross your fingers? This is called a ‘post and pray’ approach. If you’re looking for someone who simply needs a job, it might work. If you want to attract the right people who will really connect with your organisation and make an impact, it won’t. Forward-thinking organisations are taking a marketing-led approach to recruitment, which includes how they select a partner to support their talent attraction. Here are the 3 key things a good talent partner should bring to your partnership. A marketing-led approach - they will work with you to establish a strategy to engage, attract and retain talent now and into the future. Employer brand advocacy - with an in-depth understanding of your mission, culture and employee experience, they can champion your employer brand with authenticity. An understanding of your employee value proposition - they will take the time to understand why people choose to work with your organisation, then tell that story to the talent you need to attract. To learn more about this modern, marketing-led approach to recruitment, contact Heart Talent. https://bit.ly/4afLJqg #employeeexperience #talentattraction #employerbrand

Let’s talk facts this Friday… Did you know that 75% of job seekers research a company's reputation and employer brand before applying? 🕵️♂️✨ In today's digital age, your online presence isn't just about attracting customers—it's also crucial for attracting top talent. Here are a few tips to boost your employer brand: Showcase Your Culture: Highlight your company's culture and values on social media and your website. Employee Stories: Share testimonials and success stories from your employees. Authentic voices resonate best! Transparent Reviews: Engage with reviews on all platforms. Address feedback professionally and constructively. A strong employer brand not only attracts the best candidates but also reduces turnover and boosts employee morale. 💼📈 What's your company's strategy for building a compelling employer brand? Share your thoughts in the comments! ⬇️ #Recruitment #EmployerBranding #Hiring #HR #CompanyCulture

Building a Strong Employer Brand to Attract Top Talent Struggling to attract top-tier candidates? It might be time to take a step back and rethink your employer brand. A strong employer brand is no longer a "nice-to-have"—it’s essential for attracting the right talent. Candidates today are looking for more than just a paycheck; they want to work for companies whose values align with their own. A clear and compelling employer brand can make the difference between a passive candidate and a motivated new hire. Here are three actionable steps you can take to strengthen your employer brand and draw in top talent: Showcase Your Company Culture: Your company culture is one of your greatest assets. Share behind-the-scenes content, employee stories, and highlights of company events on social media and your website. Candidates want to feel what it's like to work at your organization before they even apply. Prioritize Employee Testimonials: Employees are your best advocates. Encourage team members to share their experiences through blog posts, video interviews, or LinkedIn recommendations. Authentic employee testimonials add credibility to your brand and give potential candidates a real glimpse into your workplace. Align Brand Messaging with Candidate Expectations: Make sure your brand messaging speaks to what today’s candidates care about—work-life balance, growth opportunities, diversity, and meaningful work. Highlight these aspects across all your recruitment materials, from job descriptions to social media posts. Building a strong employer brand takes time, but the results are worth it. Ready to attract the right talent? Let's discuss how to position your company as a top choice for job seekers. #EmployerBranding #TalentAttraction #HiringSuccess #CompanyCulture #RecruitmentStrategy

Investing in building a genuine and captivating employer brand isn't just about getting people interested in working for you. It's about standing out in a crowded job market, shaping how potential hires see your company, and ultimately decides whether you can attract top-notch talent. 🌟 Our Candidate Motivators Report found that 72% of global recruiting leaders believe that your employer brand can make or break your hiring efforts. This striking stat highlights just how crucial it is to invest in your brand! Download the full report here: https://lnkd.in/gKqDhUkt 💡 #RecruitmentDoneDifferently

 🌟 𝐔𝐧𝐥𝐨𝐜𝐤𝐢𝐧𝐠 𝐭𝐡𝐞 𝐏𝐨𝐰𝐞𝐫 𝐨𝐟 𝐄𝐦𝐩𝐥𝐨𝐲𝐞𝐫 𝐁𝐫𝐚𝐧𝐝𝐢𝐧𝐠 𝐢𝐧 𝐑𝐞𝐜𝐫𝐮𝐢𝐭𝐦𝐞𝐧𝐭 🌟 In today’s competitive job market, employer branding is more than just a buzzword—it's a critical strategy for attracting top talent. Here are a few key reasons why investing in your employer brand is essential: 𝐀𝐭𝐭𝐫𝐚𝐜𝐭𝐢𝐧𝐠 𝐭𝐡𝐞 𝐑𝐢𝐠𝐡𝐭 𝐂𝐚𝐧𝐝𝐢𝐝𝐚𝐭𝐞𝐬: A strong employer brand communicates your values and culture, helping candidates determine if they’re a good fit before applying. 🎯 𝐈𝐦𝐩𝐫𝐨𝐯𝐢𝐧𝐠 𝐄𝐦𝐩𝐥𝐨𝐲𝐞𝐞 𝐑𝐞𝐭𝐞𝐧𝐭𝐢𝐨𝐧: A positive employer brand fosters a sense of belonging and loyalty, reducing turnover and saving costs associated with hiring and training. 𝐄𝐧𝐡𝐚𝐧𝐜𝐢𝐧𝐠 𝐂𝐚𝐧𝐝𝐢𝐝𝐚𝐭𝐞 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞: A transparent and engaging recruitment process reflects your brand’s commitment to candidates, creating a positive first impression even for those who don’t get the job. 𝐋𝐞𝐯𝐞𝐫𝐚𝐠𝐢𝐧𝐠 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚:Today’s candidates often turn to social media to research potential employers. A compelling online presence can showcase your company culture and values effectively. 🚀 𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐁𝐫𝐚𝐧𝐝 𝐀𝐦𝐛𝐚𝐬𝐬𝐚𝐝𝐨𝐫𝐬: Current employees are your best advocates. Encourage them to share their experiences and insights, amplifying your brand’s reach. Let’s redefine what it means to be an employer of choice. How are you enhancing your employer brand to attract the best talent? Share your thoughts below! 👇 #EmployerBranding #Recruitment #TalentAcquisition #CompanyCulture #Hiring

Do the preferences candidates voice actually align with the roles they choose? This study takes an interesting look at the data to help you as an organization better understand how to conform branding strategies to attract the candidates you're looking for. Read the full article here: https://ow.ly/fFTf50StjOI #ActionGroupStaffing #HiringStrategies #EmployerBranding #EmployeePriorities