nelson ren’s Post

It is my fourth year chief-editing Edelman Trust Barometer Report's China edition. And the fact Richard Edelman himself travelled to China to launch it brought a profound sense of fulfilment. In an era of complexity and shifting narratives, we have strived to create a storyline that not only matches the data, but also reflects the unique realities of China, while keeping an eye on the broader global context. This year, our focus is on 'Offsetting Grievance with Trust'.  As I continue to move away from my roots as a journalist, these four reports hold a special place in my journey. I hope they stand as snapshots of an evolving era, capturing not only the challenges but also the collective efforts to bridge divides and inspire resilience. Edelman