2 years of relentless execution. No VC funding. No shortcuts. Just grit and vision. Saravana Kumar built Kovai.co from a side project into a $15M ARR company with over 2,500 customers—including BBC, Shell & Boeing—without raising a single dollar. Super inspirational to have founders like Saravana leading the way—proving that world-class SaaS can be built from anywhere. Excited to see more B2B AI companies follow this path!
"12 years of showing up every single day. 12 years of building in obscurity—before anyone noticed." From 1 employee to 300. From an idea to $15M ARR. For Saravana Kumar, it started in Mettupalayam, a small town in Coimbatore. No Silicon Valley playbook. No VC backing. Just a market gap, a belief that Indian founders could build global SaaS companies, and the courage to bet on himself. 👉🏻 He built Kovai.co as a one-man side project while working a full-time job. 👉🏻 His first customer came from a blog post—before he even started selling. 👉🏻 He scaled from zero to 2,500+ customers—including BBC, Shell & Boeing—without raising a single dollar. When everyone told him to move to Bangalore, he chose Coimbatore—and proved world-class SaaS can be built from anywhere. Today, Kovai isn’t just another SaaS company—it’s proof that billion-dollar ideas don’t need billion-dollar funding. Everyone talks about the next big SaaS story. Few are willing to grind for it. Watch his journey in our latest #B2BUnplugged episode 👇🏻 #B2BUnplugged | #IndianStartup | #StartupStories | #B2BIndia | #B2BEntrepreneur | #Entrepreneurship | #B2BStartups