How do you make high-ticket buying decisions?

Directors - the way decision-makers buy products and services has shifted over the last few years. A LOT... Most of their decision-making is done BEFORE they even speak to your sales team 🕵️♂️To prove the point...How do YOU make high-ticket buying decisions? You go to the internet first and learn about options through Social Media, websites & videos. Right? You only speak to a salesperson once you’re reasonably sure what you want The same is true for selling your B2B services online...

Directors - the way decision-makers buy products and services has shifted over the last few years. A LOT... Most of their decision-making is done BEFORE they even speak to your sales team 🕵️♂️To prove the point...How do YOU make high-ticket buying decisions? You go to the internet first and learn about options through Social Media, websites & videos. Right? You only speak to a salesperson once you’re reasonably sure what you want The same is true for selling your B2B services online...

Directors - the way decision-makers buy products and services has shifted over the last few years. A LOT... Most of their decision-making is done BEFORE they even speak to your sales team 🕵️♂️To prove the point...How do YOU make high-ticket buying decisions? You go to the internet first and learn about options through Social Media, websites & videos. Right? You only speak to a salesperson once you’re reasonably sure what you want The same is true for selling your B2B services online...

You’re not losing deals because of your pitch, your product, or your price. You’re losing them because you can’t prove it. We surveyed 600+ B2B marketers, sellers, and buyers and uncovered this brutal disconnect: - 67% of buyers need hard data to justify ROI - 67% of sellers lose deals because they don’t have the right customer proof This is The Evidence Gap. When buyers demand proof and sellers don’t have it, deals stall, sales cycles drag, and GTM teams are left pointing fingers. Proof isn’t just the difference between almost closing and always closing. It’s how winning teams build trust, speed up decisions, and move buyers from "follow up in six months" to "I need this right now". The best teams back every pitch with proof, every promise with results, and every deal with evidence buyers can’t ignore. Proof wins trust. Trust wins deals.

If your sales team feels like they're just going through the motions, it's a sign that you're stuck in yesterday's success stories. 🕰️ This is a common problem many companies face. Your sales team knows your product inside and out. But in today's oversaturated market, that's not enough. That's where the Consumer Sales Journey comes in. It's a proven framework designed by us at The Growth Manager to evolve your sales team's approach. With this powerful guide, your sales reps will become trusted advisors instead of product pitchmen. They'll develop meaningful relationships that convert prospects into delighted customers. If your sales team needs an upgrade, check out the Consumer Sales Journey guide here: https://lnkd.in/gP_dxxVx #salesjourney #consumersalesjourney #thegrowthmanager #growthguides #sales #businessgoals

Imagine if you could double your sales overnight? It's not magic. It's Prime Day! Prime Day is the ultimate test of your selling skills. Can you rise to the challenge? To prepare, you need to become an expert in three areas: 1. Your audience 2. Your product 3. Your strategy Start studying your audience: - How did they behave last year? - What are their interests and pain points? - How can you tailor your message to them? Next, analyze your product: - What’s unique about it? - What value does it offer? - How does it differ from the competition? Finally, build your strategy: - What promotions will you run? - How will you price your products? - What’s your messaging for each segment? Prime Day is just around the corner. Are you ready to wow your audience and increase your sales? 🦁

In the past, vendors controlled the sales process. Buyers attended trade shows, requested meetings, and relied on sales reps for critical product information. But now, the power has shifted entirely to the buyers. Here’s what’s changed: Self-Education: Buyers no longer rely on vendors for information. They talk to peers, read forums, and do their research long before engaging with a sales team. This peer-driven exchange means buyers have already formed strong opinions about what they need when contacting you. Peer Influence: Decisions are increasingly made based on peer recommendations, not flashy marketing campaigns. A phone call between two CTOs can have more influence than the most polished trade show booth. Disconnected Marketers: Many companies are still pouring resources into traditional tactics—attending the same trade shows pushing out product features—while their buyers have moved on to other channels. You're missing out if you’re not present where your buyers are actively engaging. Marketing and sales must align with this new buyer-driven process. Focus on where your buyers are congregating and understand their pain points. It’s no longer about controlling the message but joining the conversation. Are you ready to adapt to the new B2B buyer’s journey? #B2BSales #BuyerJourney #TechMarketing #CMO #PeerInfluence #SalesStrategy #MarketingShift #TechStartups #GrowthStageMarketing

We’ve partnered with Gong to bring powerful Sales Navigator insights straight into your workflow! Features like Account IQ and Relationship Map will help you better understand your customers, spot the right contacts, and stay updated on any changes — all within Gong’s sales engagement platform. Check out the short instructional video for support

James Snider 💡 shares some valuable insights on how to keep prospects engaged and prevent them from going radio silent. Some actionable strategies you can use to build genuine rapport and keep the conversation going include utilising gifting 🎁 and personalised video messaging 📹 . See what he has to say, and let us know what creative strategies you’ve implemented to keep prospects engaged in the sales cycle. #SalesTips #B2BSales #OutboundSales

"Sales is a numbers game" I recently shared that sales is a numbers game—but here’s the truth: it has to be the right numbers. Sending 1,000 emails to the wrong people? That’s a dead end. Like throwing darts with closed eyes. Crafting 100 well-targeted, high-quality emails to the right audience? That’s how you shift the game entirely. Sales is still a numbers game— but it’s about precision and excellence every single time.